The Action Sports Retailer (ASR) Trade Show last weekend January 25-27 in San Diego, CA, debuted some hot new brands next to old-school surf, bringing a together a new synergy that captures the latest evolution in skate, snow, surf, and motocross. With a fashion show, GoldBox Mission area for up-and-coming brands, go-go dancers, fresh new lines in denim, graphic T-shirts, and latest in sneaker culture, ASR went off for the 18,000 attendees.

Label Networks TV and host AJ Jackson, with the support of N2O Records, deliver a recap of some highlights, including the psychedelic shack at Volcom, Zoo York’s shoe launch, latest trends in booths displays, brands, installations, and most importantly the industry players and passionate fans of action sports who dictate where the lifestyle is headed next.