Tag: campaign

Greenpeace’s #DetoxCatwalk Reveals Fashion’s Leaders (H&M, Adidas) and Greenwashers (Nike, Gap) and Goals to Reach Zero Hazardous Waste by 2020

11621200-org

Over the past three years, hundreds of thousands of activists, fashionistas, bloggers and consumers have come together to call for fashion without pollution. From record-breaking strip teases to social media storms, people power brought about Detox commitments from 18 major fashion companies. Greenpeace’s Detox Catwalk now reveals who is delivering on their commitments, and who […]

Converse’s New Campaign, “Made by You” Taps into DIY Spirit, Musicians, Artists

11495-200org

Converse has launched a new campaign called Made by You that takes a look at 100 sneakers worn by legendary international players in music, arts, and fashion. The idea taps into a new marketing campaign within the DIY spirit of the quintessential youth market shoe and spirit of creating one-of-a-kind kicks. Key shoes featured include […]

Bread & Butter Launches “Ich Bin Ein Berliner” Campaign, Online Platform #BBBConnect, and BBB Mag

Jesse_Extra_03_200

Bread & Butter in Berlin has launched their next campaign for their upcoming show, January 14-16, 2014 at the Airport Berlin Tempelhof called “Ich Bin Ein Berliner” meaning I am a Berliner. The idea, according to the trade show is to bring the feeling of Berlin to everyone around the world interested in the industry […]

Big Wave Surfer Laird Hamilton Teams-up with NRDC to Stop Ocean Damage with Campaign for Rio+20 Earth Summit

Laird_200

The NRDC and big wave surfer Laird Hamilton have collaborated on an effective campaign leading up to the Rio+20 Earth Summit June 22, 2012 to stop repairable ocean damage. This is an ongoing campaign, which started with the Peace Paddle, which took place earlier this year in Malibu, setting the Guinness Book of World Records […]

Shepard Fairey Creates Time’s Person of the Year Protester Cover

TIME-Protester_200

Time Person of the Year cover artwork by Shepard Fairey.Street artist Shepard Fairey was chosen by Time Magazine’s editors to create their Person of the Year cover, nominated by the magazine as The Protester. The magazine which debuted on newsstands this month, features signature Shepard artistry with reds, yellows, and black tones, and a composite […]

Ksubi Launches the Kolor Project -Beautiful Campaign for Colored Denim Incorporating Video and 80’s Muscle Cars

Ksubi_car_200

Another excellent short video from the denim scene is Australia’s Ksubi using colored denim, models, and 80’s muscles cars in a very unique vignette.

Legendary Street Artist Shepard Fairey and AP Settle Agreement Over Obama HOPE Photo, Now BFF’s and Collaborating on Future Projects

In a complete twist of fate on copyright issues, artist’s usage, and revenue from merch, Fairey and the AP have created a new plan.

Art for Obama Illustrated Book Edited by Shepard Fairey Featuring Powerful Street Artists Illustrate Grassroots Movement for Change

Now, in illustrated keepsake form, we can see how so-called fringe players in youth culture helped impact one of the greatest elections in history.