This story reveals that most brand ads not only don’t “get” today’s youth, but results equal in brand backlash. But there are solutions.
Tag: Networks
Today’s Youth Demographic Attracted to New Methods of Advertising -Data, Quotes, Examples from Label Networks’ Fall Youth Culture Study 2011
Sports to Learn -Understanding Top Sports Youth Culture Aspires Towards, Means New Directions in Lifestyle Associations
Today, the apparel, footwear, accessories, and icons surrounding favorite sports are what gets people to participate or aspire towards association. This drives trends.
Facebook Moves Towards Becoming a Music Platform and Adopts Twitter-like Features
In anticipation of F8 Summit, Facebook is rolling out the latest news: possible partnerships with Spotify, Mog, Rhapsody.
What’s the ONE Best Thing a Sponsor Can Do to Grab Your Attention? -Fresh Data from Label Networks’ Fall Youth Culture Study 2011
New data results from the Fall Youth Culture Study provide insights for planning 2012 sponsorship programs to reach today’s new youth culture markets.
Label Networks to Present at MAGIC: Youth Culture Fashion Lifestyle Trends: Influences from Music, Sports, Streets, Technology
2 highly-anticipated presentations at MAGIC! Free for attendees, but come early as we tend to pack the 300-max capacity room fast.
Youth Culture Shifts in Social Networking Indicate New Media Patterns Are In Full Swing -Fresh Data from Label Networks’ Summer Youth Culture Study 2011 -Back-to-School
Preferences in social networks, number of accounts, key features and usage patterns are all changing yet again, especially for younger demographics indicating the need for fresh business strategies.
Summer Youth Culture Study 2011 -Back-to-School Preps Brands with Fresh Insight on Digital Lifestyles, Technology, Cell Phones, Changes in Spending, Retail, Shopping Patterns, Fashion and Music
New Release! Label Networks’ highly anticipated youth culture study is out. Second part of the 3-part subscription series.
How China’s Youth Culture May be America’s Best New Fashion Market -Excerpts and Data from Label Networks’ China Youth Culture Study
When you go into a store to buy clothing, what influences you the most in your purchasing decisions? -Fresh Data from Label Networks’ Spring Youth Culture Study 2011
As part of a robust section on Fashion from the Spring Youth Culture Study 2011, we take a look the results to one question on in-store influences and what’s most important to youth when it comes to shopping.
New Youth Culture Study Reveals New Trends and Opportunities in Fashion, Footwear, New Media, Technology, Communication, Entertainment, Sports, Spending, and More
Label Networks announces the launch of their 11th Spring Youth Culture Study 2011–North America.