
As a follow-up to their very candid remarks on the true state of affairs in Japan, this concept takes this to the next level with a billboard in Times Square.
GenArt traditionally starts off the LA Fashion Week events by hosting their show on the first Friday kick-off, usually choosing a fresh location that sets the mood of what to expect during the next week. On Friday night March 7th for their 5th Anniversary of the “The New Garde” show, GenArt had again chosen a surprising location -The Hotel Park Plaza in downtown Los Angeles.
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