Going niche may have been a strategically good move, however the real story lies within how the market has changed in terms of price points of sunglasses within youth culture, and the new size of market and opportunities presented by the growing importance of youth lifestyle accessories in general.
Dragon Goes Private, Bucking Trends of Building-up to Get Acquired; Label Networks Looks at Youth Market Consumer Preferences for the Brand, Plus Data on the Size of Market, Spending Patterns, and Opportunities in Optical Lifestyle Accessories
Denim Trends in Purchasing Patterns Changing Size of Market Indicate Opportunities within Specific Demographics in Youth Culture for the Industry
In our Street Fashion Business Resource Report, Label Networks uncovers what’s going on in the changing denim marketplace, not only with brand preferences, but also spending patterns, key price points based on specific demographics, and new opportunities for price-point denim and premium denim.
Denim Style Trends for Summer Fall ’08 for Youth Culture Markets Differ from What Some Expect in the Industry as Different Influences Price Points Determine Directions
Trends in denim preferences for this summer and fall will be greatly affected by how denim brands re-define their meaning of “premium” and adjust price points that attract the greatest percentage of targeted buyers, and what young people consider fashionable moving into the new season.
Top Store Preferences for Fashion Shopping Among American Youth Culture Have Shifted, Indicating How Some Retailers Capture New Trends and Styles, Meet Price Point Needs, and Create Cred
Based on a variety of new influences, trends, and options, youth culture preferences for fashion retailers has changed considerably, particularly among males, in the last 6 months. Label Networks takes a look at fresh data on which retailers are hot and getting more popular and why.