Starting February 22, new rules on credit cards for young people will dramatically change spending patterns among youth culture.
Top Concerns in Youth Culture Reflect Differing Opinions than Mainstream Media Reports
Youth culture markets of 13-25-year-olds aren’t as much in shock-and-awe about the failing economy (and government) as you may think. This DIY generation kicked-in their survival tactics long ago. See what cause-marketing campaigns would make the most difference to them.
China Youth Culture Online Shopping Habits: Fresh Data on Patterns Traits in Youth Culture Across Beijing, Guangzhou, Shanghai Reflect Demographic Differences Opportunities Among World’s Largest Consumer Marketplace
In honor of Chinese New Year, this week Label Networks takes a look at many important characteristics and preferences among 15-25-year-olds in China, particularly among the middle-to-upper class across Beijing, Guangzhou, and Shanghai, based on fresh results from our 3rd annual China Youth Culture Study 2008. Overall, when compared with our other Global Youth Culture Studies, including Europe, Japan, and North America, the changes from China past studies have been the most significant, indicating that China is the marketplace undergoing the greatest changes across the board.
China Leads Trends in Producing Super Cool-Looking Credit Cards with Mini-Me Versions, Scented, Hello Kitty, Pepsi Graphics to Entice Young Shoppers
In the U.S., choosing the graphics for one’s credit card is about as boring as choosing the graphics for our checks or post office stamps. There really aren’t that many options to choose from, and perhaps because of that, we don’t always care just as long as the card as a low APR rate.