Tag: Events

Agenda Fashion Trade Show at New Location Rocks Hard, Captures More Action Sports Brands Catching the Street-Vibe, and Proves Change is Good

Earlier date, improved venue, great DJs, food, art, and excellent line-up of streetwear brands, no wonder action sports wants in.

S.L.A.T.E. Fashion Trade Show Makes Moves to Capture Lifestyle Elements of Leading-Edge Brands Represented, Starting with New Alliance with Vegas Hard Rock Hotel

As more fashion trade shows seek innovative ways to attract exhibitors, retailers, industry players, new strategic moves with hotels and events inspire the overall experience.

Vans Warped Tour’s 15th Anniversary Kick-off Proves an Ongoing Formula for Success with a Mix of Bands, Unique Sponsorship, and Starting Point for Youth Culture Trends

With bands ranging from 3OH!3 to Fear, hundreds of thousands of kids flock to this tour each year, making the Vans Warped Tour the official rite-of-passage in American youth culture. Here’s why.

Improv Everywhere Causes Another”Scene” in Public Spaces with Latest Mp3 Experiment

Here’s a viral, grassroots campaign that spreads via its inescapable hilariousness.

Bread & Butter Continues it’s Reputation for Innovation, Showcasing 9 Unique Hall Segments Built Like Shop Concepts, and Other Key Features

Europe’s most notable trade show for Streetwear, Urbanwear, and Denim, Bread & Butter now back in Berlin, previews fresh trade show concepts once again.

Vans Warped Tour Sponsor Activities Provide Insight on What Rocks This Summer in Music Festivals Towards Attracting Youth Culture

Often considered leading-edge in sponsorship programs, here’s was what to expect from Warped’s 15th anniversary tour launching June 26.

Levi’s Powersliding”Extreme Sport” Marketing Plan and Other Marketing Oxymorons

While the yPulse Mashup was a great success overall, one concept caught our attention of what NOT to do to reach youth markets.

Sneaker Pimps, World’s Largest Sneaker Art Show, Brings-Out Top DIY Painted Kicks, Plus Top Artists Painting Live with Xbox360 in the Sponsor Seat

Our man Sole Junkie was on-hand painting live along with TokiDoki’s Italian artist Simone Legno demonstrating how sneaker art has been taken to new levels. Plus more women%uFFFDs kicks.

Immigration Reform Protests in Downtown LA Bring Diverse Youth Groups Together with American Apparel at the Forefront

Thousands of activists gathered May 1 in alliance for immigration reform, workers rights, and Made in America symbolism, many carrying Shepard Fairey posters and American Apparel “Legalize LA” T-shirts.

Street Art vs. Adverting: New York Street Advertising Takeover Transforms 120 Illegal Billboards into Artistic Spaces Reclaimed by Street and Graffiti Artists

While street and graffiti artists continue to get harassed, illegal ad billboards proliferate.