Certain demographics and campaigns work best with viral marketing, but it’s often hard for brand and agencies to quantify. Label Networks scores the proof in this excerpt from the Fall Study 2009.
Modern, ambiant, European-vibe makes this alternative mix of action sports, street, and upper street fashion trade show a strange and intriguing new concept for ASR.
Youth Culture’s Top Categories for Cutting Back in the Next 6 Months Reveals Who’s in For a Serious Blow -Fresh Data from Label Networks’ Fall Study 2009
For those able to attend Label Networks’ capacity-crowd presentation during MAGIC, this was the one data slide that had people gasping and others quietly figuring new strategies.
Label Networks%uFFFD North American Youth Culture Study 2009 reveals that aspirations among females still much higher than males to learn top action sports. Here%uFFFDs the data.
American Eagle Outfitters 2nd Quarter Shows Drop but Re-vamped Women’s Denim a Beacon of Possibility -Label Networks’ Upcoming Fall Study Indicates Growth
Retail Round-up including American Eagle, DC Shoes, and J. Crew. Seeing how each deal differently shows where certain strategic decisions have been a good thing -especially in predicting fall fashion designs.
In truth, for even the most localized trendsetting brands, it’s of vital important to know what’s taking shape among China’s youth culture as the ripple effects from the sheer heft of their size (despite the down economy) continue to shape global economics and opportunities.
Trends coming from the bottom-up are re-inventing the fashion industry as consumer demand, changes in shopping, inspiration sources, new key lifestyle aesthetics dictate success in a challenging economy.
Olympics Channel with U.S. Olympic Committee Pisses-off International Olympic Committee, Plus Latest Trends on New Sports in the Olympics and the Youth Olympic Games
How Canoe Sprint beat out Softball as a new Olympic sport is beyond me, not to mention that Snowboarding isn’t even in the Youth Olympic Games and Curling is. How the IOC keeps creeping backwards.
