Tag: K2

Outdoor Retailer Trade Show Proves Crossover Potential with Action Sports, Technical and Heritage Fashion Trends, Footwear, Accessories

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All eyes were on the OR Winter Trade Show as the outdoor industry continues to evolve, bringing with it some new crossover categories, exhibitors, designers, and ideas.

Nikita Collaboration with K2 Snowboards Brings Girl Riders to the Forefront

Fashion and snowboarding continue to be an attractive combination, but this collab may mark a turning point for many reasons.

Musical Chairs: Pacific Sunwear Brings in Former Vans CEO as New President; Rossi Snags Former VP of K2

Troubled youth and action sports-inspired retailer shakes things up, this time with the former “turn-around” man from Vans. Rossignol picks up the former VP of K2.