Officials with the Vans Warped Tour announced today that Nashville-based teen specialty retailer Journeys has signed on as the presenting sponsor for its 2014 20th anniversary tour, as part of a three-year partnership. The new endeavor will include multiple levels of on-site activation and branding initiatives, including the “Journeys Stage,” which will showcase popular bands […]
Vans Warped Tour Announces Journeys as Presenting Sponsor for 2014 Tour–New 3-Year Deal
Top 17 Women Surfers Chosen for 2014 ASP Women’s World Championship Tour, Plus Swatch Pro World LongBoard Championships Head to China, Stoking Shanghai Surf Fans
The surfing season has wrapped-up for the top women pros for 2013 with Carissa Moore, 21, being crowned the Association of Surfing Professionals (ASP) Women’s World Champion. Now with the women’s division no longer a part of the Vans Triple Crown of Surfing again for the 3rd year in a row, the big North Shore […]
Top 10 Bands of Summer -Bands About to Break Big, Best Innovative Marketers, Most Creative Merch, Fan Favorites
These underground bands all have something leading-edge about them making them the bands to watch when it comes to influencing youth culture. Street report from Label Networks’ summer road warriors.
Label Networks’ Mobile Culture Lab to Launch Vans Warped Tour Android App, iPhone App for Skaters’ BiebelsWorld, Apps for Keep-a-Breast Foundation and Center for Biological Diversity
Latest wireless development applications for the youth culture mobile markets to be deployed, ranging from music tours, to skate, to non-profits.
Music Tour 2010 Update: Lilith Fair Returns; Vans Warped Posts Tour Dates, Logo; Hot Topic Heads-up Sub City Take Action Tour; Country Throwdown Gains Momentum
Marketing through music is the way to go for brands looking to launch effective grassroots campaigns. Here’s a quick look at what’s going on for 2010 so far.
The Impact of the Grammy’s, Ticket Sales, and Sources of New Music on Youth Culture Markets
While Ticketmaster and Live Nation talk merger, AEG looks to the future, the Grammy’s rock mainstream media, and underground sources of new music bubble-up for a new generation of fans.