Tag: Coachella

Marketing Through Music Report -As Music Festivals and Tours Get Underway for 2010, Label Networks Reveals Fresh Data on Youth Culture, Music Effectiveness, and Sponsorship Influences

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Quantifiably one of the most powerful tools to reach a new generation, effective marketing and sponsorship through music is still often overlooked by many brands. Here’s data on what works best and why.

Coachella Valley Music & Arts Festival Brings-Out Fresh Line-Up of Music and Officially Kicks-off Summer 09 Festival Fashion Trends

Highlights from the kick-off of music festival season provides a sneak peak inside entertainment’s best upcoming music and arts performances.

Gone to Coachella! Back on Monday, Meanwhile, Here%uFFFDs Last Year%uFFFDs Lowdown from Music to Festival Fashion

Off to the desert for the kick-off of music festival season 2009! Catch us on Twitter or read last year%uFFFDs highlights here.

Music Festival Season Kicks-off with Coachella, the First of Summer, Announcing Line-up and Lay-Away Ticket Plan

Music festivals and tours stay somewhat recession-proof, which sponsors are catching onto and music fans are saving for.

Detour Festival in the Streets of Los Angeles with Gogol Bordello, The Mars Volta, Hercules & Love Affair, Cut Copy, and DataRock Among Others Provide Glimpse of a Vibrant Future Downtown

Cultural revival is happening in downtown Los Angeles as it continues to establish itself as a leader of the music scene as indicated by the popularity of the Detour Music Festival.

Cardboard Robot’s Mixed Themes for Fall ’08 Ranging from Hollywood to Miami Vice, Politics, Deer Hunters, Music, Keeping Retailers on Their Toes

Cardboard Robot based out of Long Beach, CA, has always been a fascinating brand for their mix-up of themes and tight connections with music, politics, skateboarding, and artists. In the last 4 years, the brand has crossed over into having complete collections with between 80-100 accounts per season, and are now expanding internationally.

Coachella Music Arts Festival Mixes Pioneering Performers from Prince to Portishead with Burgeoning Artists Like Metric, Data Rock, and Hot Chip, Resulting in a Ripple-Effect that Will Impact Music Culture

As the first festival of the summer circuit, Coachella Valley Music and Arts Festival produced by Goldenvoice, which took place last weekend April 25-27, is where you’ll see a good chunk of the bands that will be doing the festival circuit this summer. It’s also the place where new up-and-coming bands, particularly in the indie rock genre, electronica, rave, and synth are showcasing for the first time in front of larger audiences, particularly internationally as a lot of these bands will hit up the European festival circuit later in the summer.

Summer Tours Sponsorship Round-Up: Vans Warped Tour, Rockstar Energy Mayhem, Projekt Revolution, Rock the Bells VI, Download, Detour, Hootenanny, Lollapalooza

Busy summer music tour season ramps up with bands and sponsors in various North American multi-band, multi-stage tours featuring unique packages to attract specific audiences. Here’s the round-up.

Coachella Music Arts Festival Kicks-off Summer Styles with a Nod to Retro, Rave, Boho, Bathing Suits, Unofficially Making It THE Place to Spot Upcoming Summer Trend-Part 1

As the first festival of the summer circuit, Coachella Valley Music and Arts Festival produced by Goldenvoice, which took place last weekend April 25-27 in the blazing sun on the polo fields of Indio near Palm Desert, has become the unofficial kick-off point to summer season fashion.