Taking a look at what youth markets are most effected by in their daily lives, from lack of jobs, to gas prices, to teen suicide, provides new understanding and ways to connect to a new generation.
Category: Social Networking
Lost Generation: Examining the Changing Psychodemographics of Youth Culture Today, Brands Can Create Authenticity and Do Good by Supporting Key Concerns
What Would Make It Easier for You To Buy the Things That You Like the Most?
Fresh data from LN’s Summer Youth Culture Study illustrates new preferred ways that 13-30-year-old’s would like to shop. Dynamic changes show great marketing possibilities.
Youth Culture Mobile Install Base, Size of Market, Growth Trends
Correlating with the Mobile Apps story, fresh data as a sneak preview of our upcoming Summer Study–Digital Lifestyle of Youth Culture 2010.
Connecting with Chinese Youth Culture -The Creative Crossover
Social currency and where the creative cultural crossovers occur among China’s youth can provide a profound lesson in what works in reaching generationally tech-savvy youth, including how North American brands can tap into the world’s largest youth culture market.
The Shanghai Report: Global Youth Culture’s Latest Cultural Hotspot Celebrates Expo, Surge of Street Artists, Indie Filmmakers, Urban Fashion, Electronica, and Hip-Hop Flashmob Dance-offs
Why Shanghai is the place to be right now, and how more brands are looking to China as a new source of inspiration, revenue growth. Includes images, data from LN’s China Youth Culture Study.
Internet: How Do You Typically Find Out About New Websites?
Fresh data from 13-25-year-olds across North America in Label Networks’ Spring Youth Culture Study 2010 reveals new sources for connecting youth culture to your site.
Google Buzz: Will Youth Culture Use It? Based On Our Data, This Is What We Think
Google Buzz launches and attempts to capture more social and redefine a revenue model, but will it be used by youth culture and/or create new ways for marketing and advertising to youth?
Advertising Preferences and Youth Culture -Changes in Most Preferred Methods Reveal New Opportunities for Reaching Target Markets
Fresh data on ad type preferences among 13-25-year-olds reveals where things are headed when it comes to effectively reaching specific demographics.
New Credit Card Rules to Effect Youth Culture Shopping Patterns
Starting February 22, new rules on credit cards for young people will dramatically change spending patterns among youth culture.