Category: Trends

Video Gaming Preferences in Youth Culture as Determined by Evolution in Preferred Platforms is Shaking-up the Industry

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With E3 wrapping up, we take an in-depth look at the evolution of preferred gaming platforms and how this is effecting the entertainment industry, sports, music, technology, and even fashion based on preferences in compatible titles.

Youth Culture Mobile Install Base, Size of Market, Growth Trends

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Correlating with the Mobile Apps story, fresh data as a sneak preview of our upcoming Summer Study–Digital Lifestyle of Youth Culture 2010.

What is your overall Favorite Brand of Clothing? -Youth Culture in North America Results Indicate Strong Shifts in Preferences. Here’s why.

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While knowing which brands are most preferred is of great importance, understanding why, and where the shifts have changed the most by demographics can be even more telling. LN forecasts for Summer Study 2010.

Connecting with Chinese Youth Culture -The Creative Crossover

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Social currency and where the creative cultural crossovers occur among China’s youth can provide a profound lesson in what works in reaching generationally tech-savvy youth, including how North American brands can tap into the world’s largest youth culture market.

Highlights from Label Networks Presentation “Music and Action Sports Crossover–Connecting with Youth Culture”

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Just back from the YPulse Mashup Conference on Youth Marketing in San Francisco, we present you with highlights from our presentation sponsored by GroupY, utilizing our data, images, analysis, and forecasts.

How Crowdsourcing is Changing Design, Fashion, Footwear and Retail in Youth Culture Markets

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Online fashion has changed the game of the industry, lead by a new generation of consumers that wants design input, voting, and purchasing power. Here are the brands that are benefiting and why.

Examining the Psychodemographics of Youth Culture: What Concerns You Most about the Future?

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Fresh data from Label Networks delivers forecasts on where the marketplace is headed and why by tracing changes to results to this question over the years, plus comparisons from our China, Japan, and European Youth Studies.

Internet: How Do You Typically Find Out About New Websites?

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Fresh data from 13-25-year-olds across North America in Label Networks’ Spring Youth Culture Study 2010 reveals new sources for connecting youth culture to your site.