Tag: musicians

Cardboard Robot’s Mixed Themes for Fall ’08 Ranging from Hollywood to Miami Vice, Politics, Deer Hunters, Music, Keeping Retailers on Their Toes

Cardboard Robot based out of Long Beach, CA, has always been a fascinating brand for their mix-up of themes and tight connections with music, politics, skateboarding, and artists. In the last 4 years, the brand has crossed over into having complete collections with between 80-100 accounts per season, and are now expanding internationally.

%u201CDoes music have an impact on the types of products that you buy?” Label Networks Reveals the Impact of Music on Youth Market Demographics

The impact of music and musicians measured within Label Networks’ Sponsorship and Advertising Effectiveness Profile Report 2008 reveals where preferences and influences can be most effective within targeted demographics.

Selling Products through Lifestyle Association: The Key To Reaching Global Youth Culture

For brands today moving into the youth culture marketplace, its more important than ever to capture elements of lifestyle association as this savvy new generation looks for authenticity and cred above all. This story delivers how this is done.