More youth brands missing signs of consumer spending patterns and trends. You could blame this all on the recession, but sometimes it’s simply a case of not understanding a new generation of consumers.
Retail Round-up: Abercrombie, Hollister Miss the Mark; Nike Lay-offs Hit Headquarters
Understanding Top Humanitarian Concerns in Youth Culture to Introduce New Philanthropic Strategies Can Bring Brands Back to Life
Holiday season during economic hardship may be the best time to revisit philanthropic branding strategies to build cred with a new generation. Label Networks’ data shows what’s most important.
SneakPeakInside Label Networks’ Presentation”Global Youth Street Culture Fashion Trends” at MAGIC February 13 14th -Topic: What to Expect on the State of Retail Youth Culture Markets
One of the most important sections of Label Networks presentation, “Global Youth Street Culture Fashion Trends” taking place in the South Hall at MAGIC International Fashion Trade Show February 13 and 14 in Las Vegas, is the section within our presentation about what’s going on with the state of retail. Given the difficult economic climate, when it comes to retail and reaching global youth culture, many mass retailers have expanded outside of their usual territory, while smaller boutiques, in particular web boutiques have found strong niche consumer bases that are effectively reaching the marketplace, and in effect changing up the business of fashion.
Alice Bands, Metallic Headbands, Feathers, Flowers Provide New Accents on Key Summer Hair Accessories for Both Genders
We first mentioned Alice bands in our European Cred Reports from last summer as the prevalence of these skinny bands, which young people in the UK call “Alice” bands” (as in Alice in Wonderland), started gaining momentum as seen on the heads of festival goers.