The Bindi woman from Inside Out, JR%uFFFDs photo booth at the Pompidou. Photos by JR.

The latest from Parisian street artist JR, utilizing his Ted Prize campaign called InsideOut is an exhibition at the Paris Pomidou featuring a giant scale photo booth that can create black and white posters for his project while interacting with attendees.

The exhibition opened May 23 and will run until September 5th, featuring a huge red eye, and a black and white image of an Indian woman with a Bindi. According to JR, the idea of printing a poster is an aesthetic and formal medium used to promote his work.


Look through the eyeball and you can see the workings of the black and white poster-making.

It’s also widely known in youth culture to be one of the most valuable tactile ways of getting a sponsorship message across among youth and street culture, as indicated in our upcoming Summer Youth Culture Study 2011 -The Digital Lifestyle.

As a collaboration between the artist JR and the people, Inside Out is a large-scale participatory art project that transforms messages of personal identity into pieces of artistic work. Everyone is challenged to use black and white photographic portraits to discover, reveal and share the untold stories and images of people around the world. These digitally uploaded images are made into posters and sent back to the project’s co-creators for them to exhibit in their own communities.


View from the Pompidou of the Photo Box.

People can participate as an individual or in a group; posters can be placed anywhere, from a solitary image in an office window to a wall of portraits on an abandoned building. These exhibitions will be documented, archived and viewable virtually on www.insideoutproject.net.


Cabine Photographique from JR%uFFFDs exhibition at the Pompidou for Inside Out.