Retail Round-up: H&M Posts 15% Increase; American Apparel Hosts a Best Bum Contest; John Fluevog Launches 40th Anniversary Spring Shoe Collection

Three success stories in retail, fashion, and footwear in our latest round-up report indicate interesting marketing, design, and DIY strategies.

Crafting / Entertainment / Events / Marketing/Advertising / Music / Sponsorship / Trade Shows / Trends
No Comments

How Architecture, Entertainment Venues, Runway Shows, Retail Spaces Need to Address the Importance of Attracting a New Youth Culture

Olympic Round-up: Totally Stacked U.S. Snowboarding Team Means Big Potential for Medal Sweeps; Youth Olympic Games Releases Non-Logo Logo and New Media Campaign

It’s incredible how badly the IOC continues to miss the mark in attracting youth culture, but the good news is that our athletes in snowboarding blow-doors on anyone else.

Bread & Butter Berlin Fashion Trade Show Illustrates the Vibrant Scene in Street, Denim, SportsStyle, and Urban Superior Attracting the Industries’ Top Brands, Buyers, and Designers

One of our favorite fashion trade fairs, B&B Berlin continues to provide a unique and inspiring platform for “business and profit” as the show proved with packed halls, exceptional detail, entertainment, and ground-breaking architecture.

Comme des Garcons’ SHIRT Collection for Fall-Winter 2010 Reveals Another Round of Plaid Mixed with Prep

Often used as inspiration among many streetwear designers, what happens at this show is a good indication of what to expect in this subculture come Fall.

Hope For Haiti Now Raises $57 Million So Far with Concert and Individual Tracks Downloaded from iTunes

Setting new standards for giving, including donations via text, iTunes downloads, plus live streaming of the event, this celeb and musician-packed telethon continues to raise money and surprise others in the usage of new media.

Banksy Film Debuts at Sundance -The World’s First Street Art Disaster Movie

“Exit Through the Gift Shop” by notorious street artist Banksy is chosen as Sundance’s “Spolight” Surprise” film of the festival.

Coachella Valley Music & Arts Festival Announces Band Line-up Indicating %u201880’s and %u201890’s Revival, Super Groups, and New Break-out Bands

What happens at Coachella is a strong indicator of what to expect from 2010’s summer’s concert festival season in the USA and Europe. Here’s the scoop.

Communication / Marketing/Advertising / Music / New Media / Sponsorship
No Comments

Quantifiably one of the most powerful tools to reach a new generation, effective marketing and sponsorship through music is still often overlooked by many brands. Here’s data on what works best and why.

How Burberry Re-Invented Itself, and Gained Cred with a New Generation

Rarely do traditional fashion houses tap into new media models towards re-capturing cred among a new generation, but Burberry is an exception and a brand to watch for many reasons.

Retail Round-up: H&M Posts 15% Increase; American Apparel Hosts a Best Bum Contest; John Fluevog Launches 40th Anniversary Spring Shoe Collection

Venues: X/Y Tribes in the House

Olympic Round-up: Totally Stacked U.S. Snowboarding Team Means Big Potential for Medal Sweeps; Youth Olympic Games Releases Non-Logo Logo and New Media Campaign

Bread & Butter Berlin Fashion Trade Show Illustrates the Vibrant Scene in Street, Denim, SportsStyle, and Urban Superior Attracting the Industries’ Top Brands, Buyers, and Designers

Comme des Garcons’ SHIRT Collection for Fall-Winter 2010 Reveals Another Round of Plaid Mixed with Prep

Hope For Haiti Now Raises $57 Million So Far with Concert and Individual Tracks Downloaded from iTunes

Banksy Film Debuts at Sundance -The World’s First Street Art Disaster Movie

Coachella Valley Music & Arts Festival Announces Band Line-up Indicating %u201880’s and %u201890’s Revival, Super Groups, and New Break-out Bands

Marketing Through Music Report -As Music Festivals and Tours Get Underway for 2010, Label Networks Reveals Fresh Data on Youth Culture, Music Effectiveness, and Sponsorship Influences

Office:

Contact: