Japan Youth Culture: After-Effects on Fashion, Technology, and the Re-Invention of a New Type of Consumerism

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Re-examining the affects of the devastation in Japan, as the country copes, a new DIY generation emerges indicating fresh trends from new sources across the board.

Olympics Are Probably Moaning as ESPN X Games Announces New Expansion Now With 6 Events Globally

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While the question continues to rage on, “what is action sports these days?” the X Games continues its global domination.

China Youth Culture’s Future Concerns, Changes, and Comparisons to Other Youth Markets, Provides Vital Insight for Marketers and Brand Managers Looking to Tap Into the World’s Largest Youth Population

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What motivates and concerns youth culture of China is telling in why certain lifestyle brands and subcultures are attractive or not. Reflecting on data results from Label Networks’ China Youth Culture Study.

Billabong X Universal Music Group; Billabong X Modern Amusement

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Billabong’s on a roll, now with new partnership with Universal Music and license deal with Modern Amusement.

Sunglasses Make Their Mark As Key Accessory in Youth Culture -Fresh Data On Top Brand Preferences, Changes in the Marketplace

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Fresh from the Spring Youth Culture Study 2011, we report on the latest youth culture preferences and trends when it comes to a key accessory in creating one’s style.