Pantone’s color choice for 2011: Honeysuckle.
We’re always incredibly skeptical whenever Pantone makes an enormous statement such as declaring the global Color of the Year, but it is interesting to hear how they come about such a decision. Yesterday, on December 9, 2010, Pantone, the so-called global authority on color, announced that Pantone 18-2120 Honeysuckle is the color for 2011.
“In times of stress, we need something to lift our spirits. Honeysuckle is a captivating, stimulating color that gets the adrenaline going %u2013 perfect to ward off the blues,” explains Leatrice Eiseman, executive director of the Pantone Color Institute