VF Corp has announced their 3rd quarter earnings and once again, Outdoor and Action Sports segments including The North Face, Vans, and Timberland are leading the charge with overall revenues up 7% to $3.5 million. Other areas of growth include direct-to-consumer revenues up 16% and international revenues up 9%. “Our third quarter results validate our […]
Timberland Up 15%, Vans 12% as VF Reports 3rd Quarter Revenues Up 7% to $3.5 Billion
Planning for the Next $5 Billion: VF Corp Outlines Strategy for Growth and What This Means for Brands Like Vans, The North Face, Lee, John Varvatos, and 7 For All Mankind
Emphasis on their Outdoor and Action Sports categories, and international growth indicate where VF expects their greatest market opportunities lie.
VF Corp’s 3rd Quarter Results Indicate Growth for The North Face and Vans
International revenue, particularly in Asia, and direct-to-consumer are where things are doing well for the conglomerate and illustrates where market potential lies.
%u201CVans: Off the Wall” Book is Released Tracing the History of the Iconic Brand, So-Cal Skate Culture, Founder Steve Van Doren, and Top Skaters Tony Alva, Steve Caballero
The highly anticipated release of the “Vans book” is out today, delivering a great read on the history of the brand, skate/surf culture, icons, and the influence of Sean Penn’s Spicoli.