Tag: gaming

What Electronic Device Can You Not Live Without?” -Differences among 13-30-year-olds Indicate Big Changes on the Horizon

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More important than ever before is knowing key electronics among youth culture as spending patterns have shifted towards electronics as a major component to personal style, communication, and entertainment.

Video Gaming Preferences in Youth Culture as Determined by Evolution in Preferred Platforms is Shaking-up the Industry

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With E3 wrapping up, we take an in-depth look at the evolution of preferred gaming platforms and how this is effecting the entertainment industry, sports, music, technology, and even fashion based on preferences in compatible titles.

Connecting with Chinese Youth Culture -The Creative Crossover

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Social currency and where the creative cultural crossovers occur among China’s youth can provide a profound lesson in what works in reaching generationally tech-savvy youth, including how North American brands can tap into the world’s largest youth culture market.

%u201CI’m Not a Gamer, I Just Play Guitar Hero” -How the New Demo of Gamers Are Changing the Industry and What the Big Publishers Are Doing to Tap New Crossover Markets

There’s a new, growing youth demo that’s adopting a different sort of gaming culture into their so-called virtual lifestyles, changing up the landscape of the industry itself and introducing new crossover opps for non-endemic brands.

Manga and Anime Influences in Youth Culture Fashion

Influences from Manga, Anime, and Video Gaming continue to influence trends in youth culture fashion, creating a new demand for virtual designers and expanding concepts of retail opportunities.

%u201CWhich Electronic Device Can You Not Live Without?” -Fresh Results from Label Networks’ Fall Study 2009

The differences by gender and age groups to key electronics within their lifestyles reveals much about where things are headed in youth culture when it comes to social media, communication, entertainment, and spending.