Tag: smart

Wearable Technologies and Youth Culture Markets = New Crossover Platform for Fashion and Tech

Apple-iWatch_200

While earlier this month at the Consumer Electronics Show (CES), the main talk was how brands like Intel are now finally moving into the realm of wearable technologies, the focus has often been on pieces and ideas that are not actually youth culture focused. And yet, it is the youth marketplace of today that are […]

Youth Culture X Smart Phone-The Future of Mobile Strategies

CellPhone_200

Fresh data from Label Networks’ Spring Youth Culture Study 2011 reveals what’s re-shaping mobile strategies and how best to reach today’s new target market.

Hulu Goes Subscription-Based and Moves onto Mobile Platforms

Transplatform capabilities are key to spreading news and entertainment especially among youth culture. Now Hulu moves from laptop to iPad and iPhone with new subscription model also available on mobile devices.

London%u201CCred-Report” Provides Street-Level Insight on Top Fashion Accessory Trends to Expect this Season

Each year, Label Networks includes “Cred Reports” with our data analysis which provides additional qualitative research to give insight into leading-edge trends that are popular or gaining popularity in each country or specific city. The Cred Reports are written by Label Networks in-field researchers and reporters as well as top young people who can see the state of trends within their country or city from a broad and insider perspective. These Cred Reports provide a unique addition to the quantitative data results and Macro Trend Editorial Summaries in our overall country studies. In this week’s story, we take a look at the Fashion and Accessory section of the London Cred Report for this season.

Spain”Cred-Report” Part 1 Provides Street-Level Insight on Top Fashion Accessory Trends to Expect this Season from New Bohemia to Theme Parties, Denim, Vintage, a Nod to Travel

Each year, Label Networks includes “Cred Reports” with our data analysis which provides additional qualitative research to give insight into leading-edge trends that are popular or gaining popularity in each country or specific city.

Psychodemographics of American Youth Culture Reveal How Self-Descriptions Change with Age, plus Differences Between Females vs. Males and What Attracts Them Most

Psychodemographic traits help marketers, advertisers, and sponsors target effective campaigns. In this story, Label Networks reveals new personal self-descriptions of the American youth market, quantifying how certain ads that match lifestyle characteristics resonate most.

Car Culture in America Is Changing Fast Thanks to a New Generation of Drivers Taking the Wheel on What's Important and Why, and Reinventing the Industry Altogether

Fresh results from Label Networks' Fall Youth Culture Study 2008 indicate automotive changes among youth culture continue to carve out new trends and ideas that for some reason the auto industry (and corresponding agencies) simply don't get.