Tag: Vans

%u201CWhat’s Your Favorite Brand of Footwear?” -Fall Study 09 Top Picks Indicate Changes in Youth Culture Marketplace

Label Networks’ launch of the North American Youth Culture Fall Study ’09 preview takes a peak a fresh results in footwear and sneaker culture, illustrating changes in preferences in the marketplace.

Jerkin -the Highly Contagious Dance, Music, Fashion Street Culture Movement Leaves Hyphy and Krumping in the Dust

Based on positivity, flow, and an entrepreneurial spirit, Jerkin is not a flash in the pan trend. It’s got the signs of sustainability.

Hispanic Youth Culture Preferences in Footwear Brands and Sneaker Culture Illustrate New Market Opportunities Among America’s Fastest-Growing Demographic

The ethnic make-up of the United States is changing rapidly, especially among 13-25-year-olds. For footwear brands, staying on top means recognizing where certain brands rank and why within this growing demographic and how best to target them effectively.

Art for Obama Illustrated Book Edited by Shepard Fairey Featuring Powerful Street Artists Illustrate Grassroots Movement for Change

Now, in illustrated keepsake form, we can see how so-called fringe players in youth culture helped impact one of the greatest elections in history.

Vans Warped Tour’s 15th Anniversary Kick-off Proves an Ongoing Formula for Success with a Mix of Bands, Unique Sponsorship, and Starting Point for Youth Culture Trends

With bands ranging from 3OH!3 to Fear, hundreds of thousands of kids flock to this tour each year, making the Vans Warped Tour the official rite-of-passage in American youth culture. Here’s why.

Musical Chairs: Pacific Sunwear Brings in Former Vans CEO as New President; Rossi Snags Former VP of K2

Troubled youth and action sports-inspired retailer shakes things up, this time with the former “turn-around” man from Vans. Rossignol picks up the former VP of K2.

Vans Warped Tour Sponsor Activities Provide Insight on What Rocks This Summer in Music Festivals Towards Attracting Youth Culture

Often considered leading-edge in sponsorship programs, here’s was what to expect from Warped’s 15th anniversary tour launching June 26.

%u201CVans: Off the Wall” Book is Released Tracing the History of the Iconic Brand, So-Cal Skate Culture, Founder Steve Van Doren, and Top Skaters Tony Alva, Steve Caballero

The highly anticipated release of the “Vans book” is out today, delivering a great read on the history of the brand, skate/surf culture, icons, and the influence of Sean Penn’s Spicoli.

VF Corp Reports 25% Net Income Decrease in Q1 Effecting Premium Denim 7 for All Mankind, but Increase for Wrangler and Lee, and Sports Brands The North Face, Vans

Watching what happens in the world of VF Corp, a mega-conglomerate with a wide cross-section of brands provides an indicator of market trends, especially in denim.

Dick Baker, Surf Industry Manufacturers Association (SIMA) Chairman Emeritus and former President of OP, Passes Away

Reflecting on my talks with Dick Baker and his business prowess in preparation for a presentation at a former SIMA summit.