According to the International Olympic Committee (IOC) President Thomas Bach, “Now is the time for change.” In a new strategic bid to make the Olympics more relevant, especially to today’s new youth culture which has lost interest over the years, as seen in our Youth Culture Studies, a new plan has been approved moving into […]
Olympic Agenda 2020 Confirmed Including New Olympic Channel, Sustainability for Bidding Cities, New Sports to Attract Youth Culture
Vintage Paris-How a Fashion Capital Is Leading Trends in the Secondary Market Scene
Telltale changes in shopping patterns among youth culture mean an explosion in vintage/thrift stores and retro iconic trends. Here’s the latest from the leading the scene.
Label Networks to Present at MAGIC: Youth Culture Fashion Lifestyle Trends: Influences from Music, Sports, Streets, Technology
2 highly-anticipated presentations at MAGIC! Free for attendees, but come early as we tend to pack the 300-max capacity room fast.
Retail Round-up: Amazon Buys Online Retailer Zappos; PacSun Lowers Expectations; CIT Tells Fashion Industry to Brace Themselves
The roller coaster ride of retail continues with big highs and lows. Second quarter results, buy-outs, and banking trouble add fuel to the fire.
CIT Takes $3 Billion Loan but Will This Save Small-to-Mid Size Fashion and Retail Businesses?
Fashion and retail industries’ fall on more bad news as their greatest bank loan factor staves off bankruptcy%u2026for now.
Levi’s Powersliding”Extreme Sport” Marketing Plan and Other Marketing Oxymorons
While the yPulse Mashup was a great success overall, one concept caught our attention of what NOT to do to reach youth markets.