Youth Culture Turns to Saving In Changes in Spending Patterns

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Label Networks data reveals why youth culture is cutting back on spending, their motivations, and differences by demographics.

Fast-fashion Giants Uniqlo and Hennes and Mauritz Create More New Initiatives That Provide a Certain Style of Leadership in Fashion and Retail

From new social media campaigns via Twitter, to designer collabs and more, these two retailers continue to capture youth culture marketshare. Here’s the latest.

Skateboarding Size of Market: Fresh Data Quantifies the Good, the Bad, and the Ugly

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This action sport has gone through significant change in the last few years, in particular the last year. Fresh data from Label Networks’ Action Sports Report within the upcoming Fall Youth Culture Study reveals what to expect next.

Trespass: A History of Uncommissioned Urban Art -New Book by Creators of Wooster Collective with Intro by Banksy to Be Released Soon

This isn’t just another graffiti or street art book. Based on unique themes created by writer Carlo McCormick and a team of urban art aficionados, this book is a keepsake on why street art is taking place across the world.

Lost Generation: Examining the Changing Psychodemographics of Youth Culture Today, Brands Can Create Authenticity and Do Good by Supporting Key Concerns

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Taking a look at what youth markets are most effected by in their daily lives, from lack of jobs, to gas prices, to teen suicide, provides new understanding and ways to connect to a new generation.

Project Trade Show Review: The Irony of New Heritage, Re-make of Prep, 50’s Denim, and How Americana Has Gone Global

Known as one of America’s best denim lifestyle trade shows, Project attracted best in the industry, with several new brand surprises and old brand reinventions.