When it comes to sustainability, it’s no longer about incorporating a strategy to get ahead of trends, but rather, a sustainability strategy is needed in order to not be left behind. With fast-fashion kingpins H&M and Uniqlo already far ahead of the status quo when it comes to strategies incorporating sustainability and fair trade, Macy’s, […]
Macy’s Plays Sustainability Catch-up—Adds More Measures to Become More Eco-Friendly
Retail Round-up: Hawk Designs Sold for $19 Million; Macy’s Massive Lay-offs; Uniqlo On Among Youth Culture
Fashion retail has been a roller coaster for the past few years, but over holiday season, we again see how some brands are able to capture a new marketplace and others continue to streamline in the wake of economic uncertainty. First, as Quiksilver announced several months ago, they continue to focus efforts on their core […]
Retail Round-up: Volcom, Macy’s Madonna Collection, Adidas, Swatch Report Increases, Whereas Other Teen Retailers Have Lower than Expected Sales
July same store sales flopped for many teen retailers, but there were some shining moments thanks to new collections, timing, and advertising campaigns.
Madonna’s Collection for Macy’s Starts Marketing Push with Lourdes as Lead Blogger for MaterialGirl Site
Not sure which is more interesting, the actual 80’s retro collection that’s sure to spark even more Material Girl looks for back-to-school, or Lourdes very teen blog that says a lot about her personality.