Tag: Masekela

Boarding for Breast Cancer (B4BC) Successfully Celebrates 20th Anniversary Snowboard + Music Festival, Presented by Sierra-at-Tahoe, April 2

Sal Masekela Announced the Barrett Christy 200

Photos by Mahfia.TV Boarding for Breast Cancer (B4BC), the original youth focused breast cancer education foundation, successfully celebrated two decades of prevention and support programs for young people, Saturday, April 2nd at Sierra-at-Tahoe resort. Hosted by iconic action sports commentator Sal Masekela, the 20th Anniversary B4BC Snowboard + Music Festival couldn’t have been better, as […]

Boarding for Breast Cancer (B4BC) Celebrates 20th Anniversary with Snowboard + Music Festival Presented by Sierra-at-Tahoe, April 2, Featuring CocoRosie as the Headliner, Olympic Medalist Jamie Anderson and Pro Rider Big Air Expression Session, Hosted by Sal Masakela, plus Panic is Perfect, The Family Crest, Photo and Art Exhibition and More

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In celebration of Boarding for Breast Cancer’s (B4BC) 20th Anniversary, the iconic B4BC Snowboard + Music Festival is back, presented once again by Sierra-at-Tahoe Resort on April 2, 2016, and hosted by Sal Masekela. The Festival has as its headliner, CocoRosie, bringing their eclectic mix of operatic, hip hop/freak folk blenders to the stage after […]

Keep A Breast Foundation’s 10th Anniversary with Save Our Sisters Exhibition of Artistic Breast Casts of Surfers Painted by Surfer-Event Attracts Who’s Who of Surfing, Street Artists, Industry Players

Keep A Breast is an example of a successful non-profit in youth culture, having raised awareness about breast cancer for young people through art and now, the launch of their Non Toxic Revolution.

X Games 16 Brings Out Top Action Sports Athletes as Well as Sponsorship Campaigns Targeting Youth Culture

Known as the alternative Olympics, this Summer ESPN X Games also attracted some interesting new sponsors, more ethnically diverse fanbase, and action sports enthusiasts to 3 venues in downtown LA.