At their General Assemblies in Vienna on May 29-30, 2015, the World Snowboard Federation and TTR Pro Snowboarding made important decisions to further foster the development of competitive snowboarding. In a move to close ranks the ownership of TTR and the World Snowboard Tour will develop from events-only to include nations and riders. Representatives of […]
Ticket To Ride Pro Snowboarding and World Snowboard Federation Assemble, Create Plans for Yabuli, China, Oslo X Games, and New President
Ticket to Ride Pro Snowboarding Publishes World Snowboard Tour Calendar, Plus What’s in Store for New Season
There has been a great deal of discussion and negotiations since the Ticket to Ride (TTR) General Assembly in Barcelona in May, 2014. Some things have worked out for the snowboarding competition scene, and others have not. First, based on four event categories, Elite, International, National and Regional, the new tour structure provides more transparency […]
Snowboarding Becomes United with Launch of World Snowboard Tour 2.0
Ticket to Ride (TTR) has announced the successful collaboration between riders, top events, nations and the snowboard industry towards a unified contest series in freestyle snowboarding after their annual general assembly meetings last week in Barcelona. This marks a bright future for the industry and success of the sport. Here’s more: TTR, a non profit […]
Nikita and Bonfire Snowboarding Welcome Vicki Vasil as New Brand Manager
News from Nikita Clothing and Bonfire Snowboarding: Nikita Clothing and Bonfire Snowboarding are pleased to announce the addition of Vicki Vasil as brand manager. Vicki will be based in Portland, Oregon, headquarters for both brands, and work closely with the design teams, including Nikita Founder Heida Birgisdottir, who is based in Reykjavík, Iceland. Vicki most […]
Snowboarding Olympic Qualification via FIS Rules Approved by IOC Proves Yet Another Frustrating Blow to the Industry
The relationship between the IOC, FIS, and snowboarding industry has always been difficult, but it just got worse.
Financial Round-up: Nike Fiscal Report Including Hurley, Converse; H&M Posting Strong; Active Ride Shops Purchased; Quiksilver Lay-offs; Express Sues Forever 21
End of the 2nd quarter brings out another round of fiscal reports illustrating whose strategies work and where others are changing to make it work.
Snow Industries of America (SIA) Trade Show Appears Recession-Proof, But Does the Industry Have its Head in the Snow?
Board graphics ruled, science in outwear is now the norm, and bindings are finally looking cool. That’s just a start.
Japanese Dekotora Subculture of Illuminating Trucks Gives New Meaning to Pimp My Big Rig
In the United States, the after-market car market continues to grow as an important subculture within various demographics, with individualism expressed through one’s ride becoming an important way to make a personal statement. Coming from Japan, the Drifter scene has also had a great influence on car culture in America with competitions scattered now throughout the country. But the latest evolution, as documented by writer and photographer Tatsuki Masaru in his new book “Dekotora,” which means a truck decorated with illuminations, is the growing fascination of truck drivers across Japan who pimp their big rigs with massive neon lights on the outside and luxury interiors on the inside.
Pool S(eco)nd Fashion Trade Show’s Move to Central Hall Proves Positive for the Artistic and Eco-Inspired Fashion Brands Representing -Label Networks’ Bi-Annual Trade Show Revie
This Spring, Pool Fashion Trade Show, a smaller yet inspiring show which takes place during MAGIC in Las Vegas each season, maintained a theme of “Fashion Freedom Worldwide.” However this show has clearly gained a reputation for representing a variety of fashion “artists” or art-inspired brands, plus an array of eco-friendly brands that reflect a growing genre somewhere in-between the types of brands showcasing at Project and the street fashion scene of the South Hall of MAGIC. From February 12-14, Pool and their eco show S(eco)nd, reflected a new version of fashion with a variety of brands that maintained the theme of art inspiration -all within an artistic show landscape.