Teen fashion retail has been on a roller coaster ride of economic turmoil these past few months and the holiday season hasn’t been any less smooth. Beleaguered Abercrombie which hasn’t had a profitable month in months, and recently reported Q3 profits down 68.3% continues to get hit with brand backlash, including Change.org who launched a […]
Introducing Guerilla24 Guerilla24, a unique new denim brand from Hong Kong featuring selvedge jeans, is taking an interesting marketing route of utilizing street art as the backdrop to the appropriately named Guerilla24. Debuting earlier this month in the downtown street art gallery Crewest, the brand collaborated also with Bullet Magazine for its opening show, attracting […]
The story of Metropark, the retail chain crossing action sports, streetwear, and denim, marks an interesting example of what can happen in a recession.
When Project Fashion Trade Show was bought by Advanstar, owners of MAGIC and Pool a couple of years ago, many people wondered if this show could maintain is aesthetic edge, beauty, and most importantly, attraction to top denim brands, premium street, and contemporary. Fortunately, as we walked the halls February 13-15 in Las Vegas, it’s clear that not only has the show stepped-up its program, but continues to attract scores of buyers looking for leading-edge brands.