Known as one of the leading fashion trade shows in the world, Bread and Butter celebrates its 10th anniversary in big style.
Category: Denim
Bread and Butter Berlin Kicks-off with a Bang Including Live Concerts, Shopping Nights, New Brand Collaborations, and a Super Show for Select Brands
Hostile Takeover of Comune, the Streetwear Skate-Inspired Brand Beloved by Boutiques
When a niche brand gets a big investor, significant changes often happen.
Ksubi Launches the Kolor Project -Beautiful Campaign for Colored Denim Incorporating Video and 80’s Muscle Cars
Another excellent short video from the denim scene is Australia’s Ksubi using colored denim, models, and 80’s muscles cars in a very unique vignette.
MetroPark, Streetwear Fashion Chain, Files for Bankruptcy -What This Indicates for Denim and Other Brands
Streetwear retail chain goes under. Indications for fashion and denim remain in transition.
Volcom Sold to French Lux Brand PPR, Owners of Puma, Gucci, for $607.5 Million
Recent mergers are another indicator of changes in action sports-inspired brands and industry.
Euro Americana -How European Fashion Players (and Japanese) Do Americana Better than We Do
With Wrangler winning the Swedish Golden Egg award for best advertising, it’s time to take another look at how other countries cop Americana and make it their own.
Levi Strauss Announces Expansion of Denizen in Exclusive Target Deal to Attract Youth Culture with Active Lifestyles
Levi Strauss is not the only denim brand concentrating heavily on fit, comfort and lower price points these days, but the latest agreement with Target will impact the youth fashion industry.
MAGIC Fashion Trade Show, S.L.A.T.E., and Street -Complex Elements of Streetwear, Sports Inspired, Goth, Urban Presents a Memorable Experience
Like many trade shows doing more to create a unique atmosphere, MAGIC got creative with the addition of skate-influences, cool street art exhibitions, top DJ’s in heavy rotation, even a fixed-bike give-away. And yes, it was a working show: buyers wrote orders.
Extreme Americana -Haute Military, Eclectic Camo, Great Outdoors-Inspirations, and Japanese Re-Interpretations Outline a Growing New Subculture
One of several specific trends emerging from the fashion trade shows last week include a new, more extreme take on Americana fashion providing a unique angle within heritage.
Magic, Project, Workroom–Fashion Trade Shows and What’s Up On Day 1
Heritage and Americana takes new heights in trending, but there’s more. So much more.