According to the International Olympic Committee (IOC) President Thomas Bach, “Now is the time for change.” In a new strategic bid to make the Olympics more relevant, especially to today’s new youth culture which has lost interest over the years, as seen in our Youth Culture Studies, a new plan has been approved moving into […]
Big wave season is getting underway in Hawaii as noted by the highly anticipated announcement of this year’s invitees to the 30th annual Quiksilver in Memory of Eddie Aikau event at Waimea Bay, on the North Shore. This winter, big wave riding celebrates a special milestone with the 30th annual Quiksilver in Memory of Eddie […]
Many brands are moving in new directions when it comes to telling the story of their latest collections, particularly when it comes to showcasing at trade shows. As trade shows themselves evolve into more festival-like experiences (i.e. Bread & Butter, Agenda), so too have exhibitors begun creating more experiential programs to illustrate 3-dimensional characteristics of […]
It is during these upcoming events on the massive winter waves of Hawaii that the Associate of Surfing Professionals Men’s and Women’s surfing world champions will be decided. The Vans Triple Crown of Surfing – a prestigious three-event showcase series that features the world’s top ranked professionals on the North Shore of Oahu, Hawaii – […]
Unfortunately, most people in refugee camps across the world are young people. Displaced from their war-torn countries, often for years, there can be little reason for hope. The International Olympic Committee has teamed up with the United Nations and launched special envoys of the UN for Youth Refugees and Sports. Last week, IOC Honorary President […]
Significant changes are again underway at Quiksilver. This time it’s with the executive leaders. On October 14, 2014, Quiksilver announced that Bob McKnight, co-founder and senior executive, would be retiring as of October 31, and Andy Moony would be the new CEO and Pierre Agnes would become President. Quiksilver has been dealing with economic challenges […]
Our presentation at SXSW Eco is upon us! Monday, Austin, TX. Label Networks presents their 3rd Annual Sustainability and Youth Culture Study 2014, expanding from the years before featuring greater depth of consumer insights on youth trends towards sustainability, eco-friendly fashion and footwear buying habits, sustainability preferences, trends and actions towards sustainability, feelings about the […]
The bidding process and agenda for the upcoming winter Olympics in 2022 has started with a new Commission. IOC President Thomas Bach said, “Each member of the Commission brings a wide range of expertise and experience and understands what it takes to host a sustainable, well-organised and ultimately successful Olympic Winter Games.” “At a time […]
Fresh research and analysis released today from Label Networks’ 14th Fall Youth Culture Study 2014 reveals the massive shifts in effective digital entertainment, communication patterns, advertising, and marketing among 13-25-year-olds across the United States. “With the significant shifts in entertainment preferences, YouTube, TV, social networks, and mobile phone culture, this Study unveils the differences in […]
The disputes between Park City Mountain Resort and Vail Resorts have been resolved as of September 11, 2014 with the announced that Vail Resorts would acquire Park City for $182.5 million. In addition, next season Park City will connect to the beloved Canyons to produce a super resort of more than 7,000 acres of snowboarding […]