It’s been clear from the beginning that the designers of the brand Incase targets someone who appreciates the Apple-aesthetic and thinks of their backpacks as an extension of their lifestyles. Instead a loads of straps for carabiners, it’s more important to have departments for one’s tablet, iPhone, or GoPro set-up. It takes into account the […]
Incase, Apple-centric Cult Brand for Go-Pro Generation, Bought by Incipio Technologies
Wearable Technologies and Youth Culture Markets = New Crossover Platform for Fashion and Tech
While earlier this month at the Consumer Electronics Show (CES), the main talk was how brands like Intel are now finally moving into the realm of wearable technologies, the focus has often been on pieces and ideas that are not actually youth culture focused. And yet, it is the youth marketplace of today that are […]
Pool Fashion Trade Show Reflects Unexpected Upbeat Mood as Art-Inspired Designers and Boutique Buyers Explore New Options with High-Volume Traffic
Pool continues to show that trade shows can stand apart -even if it’s within the same hall as others -based on the quality and uniqueness of its exhibitors and buyers.
MacWorld Expo Highlights Center Around Music as Thousands from the”Cult of Mac” Flock to San Francisco
Kick-off of technology trade show season starting with MacWorld reveals where things are headed next. Here are the most interesting developments from a youth culture perspective.