Tag: patterns

H&M’s Collaboration with Balmain Showcases the Success of Hi-Low Masstige Fashion Trends and Why They Work

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H&M’s new collaboration with Balmain started off with a bang in New York City on Tuesday, October 20, 2015, as the night brought together fashion industry heavyweights, music icons, and pop culture leaders. A dance crew hyped the crowd for a runway show featuring some of the hottest models in the industry right now. “Tonight […]

New Fall Youth Culture Study Reveals Most Effective Advertising and Sponsorship Patterns, Social Networking, Digital Entertainment, Plus Revealing Trends in Action Sports, Music, Beverages, Food, and Automotive

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Label Networks is pleased to announce the release of their 15th Annual Fall Youth Culture Study 2015! Here’s more: September 15, 2015, Los Angeles, CA–Fresh research and analysis released today from Label Networks’ 15th Fall Youth Culture Study 2015 reveals new shifts in what youth markets think is effective advertising and sponsorship patterns that are […]

VF Reports 2nd Quarter Financials, Vans Up 23%

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It’s been another good quarter for VF Corporation, owners of The North Face, Vans, Timberland, and Wrangler, among others, with their second quarter revenues up 5%, lead by Vans which is up 23%. “Our second quarter was another strong illustration of the ability of our global, diverse and powerful brands and platforms to deliver consistent, […]

Katy Perry to Be the Featured Holiday Girl for H&M, Replacing Lady Gaga and Tony Bennett

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Fast-fashion retailer H&M is coming off another strong quarter with sales including increased by 14% in in June 2015 compared to the same month the previous year. They’ve also just announced that their new Holiday campaign will feature Katy Perry. Katy, who got a significant boost after being on the Vans Warped Tour years ago, […]

K-Swiss Buys Supra and KR3W, Adds to Portfolio Which Also Includes Palladium

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K-Swiss continues to expand its brands with the recent purchase of Supra and KR3W as of last Friday, May 29, 2015. So far the terms of the deal are unknown, but apparently, K-Swiss has been looking at Supra for some time. In an interview with Footwear News, Larry Reminton, President and CEO of K-Swiss Brands […]

Hot Topic Buys Geeknet for $122 Million, Adds More Online Retail, Gaming, Sci-Fi

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Hot Topic, the teen brand and retailer that is highly desirable by youth culture shoppers and continues to perform well as revealed in our 15th Annual Spring Youth Culture Study 2015, announced on Tuesday, May 26, 2015, that is was buying Geeknet for $122 million. This means that Hot Topic is moving into the realm […]

Levi Strauss Gets Into DIY/Tailored Services with Launch of Tailor Shop

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Levi’s sees the writing on the wall with their latest concept of creating a Tailor Shop that caters to buyers DIY needs for individualism and creativity especially when it comes to denim. Somewhat similar to Nudie’s denim jeans repair shop (which is based on sustainability), the Levi’s Tailor Shop allows denim-heads to customize using Levi’s […]

Stance Leads Socks Trends, Builds Executive Team and Ecommerce Platform

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Socks have made a strong resurgence among youth culture fashion in the past 3 years, making them one of the key new accessories of the new teen generation. From striped knee-highs to tie-dye motifs, and a strong color palette, socks are now as easily worn with cowboy boots and ankle boots as with sneakers or […]

Aeropostale Reports Loss of $45.3 Million—Teen Retailers Continue to Be in Trouble

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Still not able to capture the marketshare they once had among teen buyers, Aeropostale’s Q1 report this week marked a loss of $45.3 million. The results were short of Wall Street expectations. According to our latest Spring Youth Culture Study 2015, Aeropostale has lost considerable preferences among specific segments of the teen marketplace, whereas other […]

Dov Charney, Former American Apparel CEO, Sues Standard General LP

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The ongoing saga of the fate of American Apparel continues, this time with former CEO Dov Charney suing Standard General LP, controllers of the brand, of false claims that he was fired based on an independent investigation by an outside law firm. According to Charney, it’s a “sham.” According to the complaint filed at the […]