Tag: Sessions

MAHFIA And Group Y To Host 2nd Women’s Action Sports Industry Event

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Mahfis Sessions with Group Y have been making great strides when it comes to women in action sports. First, with their women snowboarding pioneers summit in Mammoth last winter, and coming this week, June 19-21 in Portland, OR, another on women in skateboarding. As we’ve seen in our Youth Culture Studies, action sports are extremely […]

Women Snowboarding Pioneers Featured in MAHFIA SESSIONS Powered by Group Y During B4BC’s Shred the Love Event

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MAHFIA SESSIONS, a series of events created to educate, influence and entertain passionate women in the action sports industry and powered by Group Y, wrapped up a successful weekend alongside B4BC’s Shred the Love event in Mammoth Lakes, CA, on March 23, 2014. The weekend kicked off on Friday, March 21, 2014, as women from […]

Gatorade Continues Its BMX Support and Launches the All Day Session-3-Part Video Series Featuring Nigel Sylvester -First Stop, Miami

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Seeing the streets of different cities through the eyes and skills of top BMX riders give a fresh perspective on the landscape and the sport.