Last December, we examined the rise of online trade shows and the growing shift in patterns to a new format and schedule in fashion that were greatly impacting the industry. This growing number of online trade shows was a strong indication that even though the fashion industry tends to be slow when it comes to […]
Author: Tom Wallace
New Balance Creates Skateboard Sneaker In Partnership with Black Box Distribution–To Debut at Agenda
New Balance has decided to enter into the skateboarding sneaker and lifestyle apparel market with their recent announcement of the launch of the New Balance Numeric or NB#. West-coast based Black Box distribution will produce and market the sneaker brand and apparel via skateboarding channels. “New Balance is proud to partner with Black Box on […]
Youth Culture Politics Revealed: Who’d Win and Why—Fresh Data from Label Networks’ Upcoming Fall Youth Culture Study 2012
Which political party would you vote for in this year’s election? Given that it’s an election year, as we have done in the past, we have added the additional question to our Fall Youth Culture Study 2012 about favorite parties and candidates to get a sense of what young people think—whether they are old enough […]
Paris Vogue Fashion Night Out Street Photo Report: Live from Colette = Hipsters, Designers, Footwear, and Models
Starting off at the concept store Colette in Paris during the 4th annual Vogue Fashion Night Out Sept 6, 2012, on the rue Saint-Honore featured an ideal location for latest trends in high-end streetwear. The store opened for hipsters and designers starting at 6 p.m. and within minutes, the queue out front stretched 3 blocks. […]
BMX Freestyle Street Brings Greater Attention to the Growing Attraction of BMX, as Indicated at X Games with Garret Reynolds Five-Peat Win with a 540 Barspin Wallride
More great photos and moves from the X Games from June 28-July 1, 2012 in downtown LA took place in BMX Freestyle Street–—a genre of BMX competition which also includes Big Air, Park, and Vert. Street however deals within a manmade course that’s meant to replicate the urban landscape and obstacles that an average […]
Vans Warped Tour 2012 Kicks-off Its 18th Year Featuring 80 Bands on 10 Stages, Including Rise Against, All Time Low, Taking Back Sunday, Anti-Flag, The Used, Yellowcard; Plus Leading-Edge Sponsor Activation, Youth Fashion, More
Story and Photos by Tom Wallace The Vans Warped Tour is arguably known as America’s youth culture right-of-passage to music entertainment as the longest running festival tour in the United States, attracting more than 500,000 young people now going into its 18th tour with more than 40 dates across the U.S. and Canada. The kick-off […]
What’s the ONE Best Thing a Sponsor Can Do to Grab Your Attention? -Fresh Data from Label Networks’ Fall Youth Culture Study 2011
New data results from the Fall Youth Culture Study provide insights for planning 2012 sponsorship programs to reach today’s new youth culture markets.
Music-Inspired Fashion Trends from Street, MAGIC, Project Showcase Forward-Thinking Designs for Youth Culture 2012
From Tripp NYC to T.U.K. footwear and an English Beat themed fashion runway show, MAGIC, Project, and Street delivered inspired collections from this important subculture.
Skateboarding Big Air Off 80-Foot Perches Stokes Fans at X Games 17 -Bob Burnquist Lands the Gold
One of the most exciting events at the X Games, Big Air skateboarding came with its fair share of thrills and chills and top skaters, including newcomer, 14-year-old Mitchie Brusco, threw massive tricks.