Category: Streetwear

Agenda’s On a Roll: New Hire Vanessa Chiu with Plans to Capture the Women’s Market

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AGENDA Trade Show has added yet another element to their expansion plans, with the announcement today, April 1, 2013, of hiring on Vanessa Chiu, the former Insight Marketing Manager, as Director of Women’s Sales and Marketing. Chiu joins AGENDA on the heels of the announcement that the show will be expanding its reach to include […]

Future Consumers Report: For the Love of Hoodies—How a Fashion Staple Impacts Youth Culture Style and Why

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What most people may not know is that Kickstarter’s most successful fashion-inspired campaign to date is based on a company’s goal to create the “10-Year-Hoodie.” The idea? To buck the trends of “planned obsolescence” incorporated in most manufacturing processes in fashion. The brand is called Flint and Tinder and its founder, Jake Bronstein, says his […]

Puma’s InCycle via Partnership with Cradle to Cradle Certified Brings Sustainability Philosophy to Sneaker Culture

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More brands are moving in the direction of creating sustainable products, as they should be. Not only is it important for the environment and to reduce effects on global warming, among many other things, but today’s there’s an entirely new generation that looks to the “green history” of a product before purchasing. In our Sustainability […]

The Expansion Agenda for Agenda Trade Show Heats-Up

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The expansion plans for what’s become one of the leading trade shows for streetwear, action sports-inspired apparel, footwear, and accessories, and upper urbanwear known as Agenda would inevitably invade the space of Las Vegas during what’s becoming a crowded trade show timeframe featuring MAGIC, Project MVMNT, Pool, and Capsule, (and MAGIC’s online show, Shop the Floor). […]

Label Networks’ New Youth Study Reveals “Recession Generation” Sparks DIY Subcultures with New Industries, Brands, Influences, Market Trends

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Now Available! Label Networks’ 13th Annual Spring Youth Culture Study! Label Networks’ 13th Annual Spring Youth Culture Study reveals new consumer insights from 13-25-year-olds across the United States—the “Recession Generation”–that’s sparking new DIY subcultures, brands, industries, and market trends in spending patterns, social networking, fashion, footwear, technology, music, sports, entertainment, and more. Youth culture in […]

Sneakerness Europe Goes Off—Proves Sneaker Culture Is Alive and Well among Youth Culture

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Sneakerness Zurich convention just wrapped up with massive attendance viewing every type of leading-edge sneaker style on display to the insatiable sneakerhead audience.  In its 3rd annual convention, it’s clear that Sneakerness is a growing force in the world of footwear, but also that sneaker culture is a strong marketplace within youth culture, and now, […]

Backpack Trends Reflect Key Subcultures from Electronica to Americana—Photo Report of Youth Culture’s Favorite Accessory

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Backpacks create a staple accessory category for youth culture fashion brands but not only as an addition to what may be offered in a fashion collection, but also as a reflection as to where the market’s headed next. In this story, we take a visual look at what’s new in backpacks from a variety of […]

Native American Prints, New Camo Patterns, and Platform Sneakers Among Top Trends at Capsule

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There’s no denying that Capsule fashion trade show has a unique niche in the fashion industry, capturing the buyers and exhibitors that are interested in higher end design with a streetwear and outdoor edge. One of smaller shows that takes place during Magic Market Week, it still attracts an cross-section of brands, from SLVR Adidas […]

Project MVMNT Destination Station for Street, Curated Clique Coolness, Modern Youth Culture

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Story and Photos by Tom Wallace and Kathleen Gasperini MAGIC Market Week February 19-21, 2013 in Las Vegas continues to bring the buyers of the business of fashion together in a variety of trade shows, but this time around, it was Project MVMNT that became the destination station for a combo of street, urban, skate, […]

PUNK: Chaos To Couture: The 2013 Costume Institute Exhibit Showcases Fashion Inspiration from Music

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The Metropolitan Museum of Art is warming up to feature an exhibition that showcases how music has inspired design in the show called PUNK: Chaos To Couture. While we’ve often noted that many fashion trends come from music and artists, it’s nice to see the recognition coming from the land of couture, including co-chair Anna […]