Urban cycling, from the fixie scene to bikes-as-alternative-transportation continues to be a growing sportswear market among males and females. From Levi’s latest bike collection, to the originators, Outlier, to the latest KickStarter initiatives creating women’s apparel, urban cycling, the and styling fashion and accessories that comes with this emerging lifestyle, are taking center stage. This […]
As the Vans Warped Tour 2013 moves into entering its 19th year, making the tour the longest running music tour in history and definitely one to watch when it comes to youth culture trends, sponsorship, and up-and-coming artists, it’s undergone a variety of interesting themes, including Punks In Space, Lucky 13, Island of the Misfit […]
Tis the season for big waves across some of the hottest surf spots in the world, and with it comes major action in beautiful competitive settings among the world’s top surfers. First, Kelia Moniz won the ASP Women’s World Longboard Title at the Swatch Girls Pro in Wanning, Hainan Island, China last week, November 25, […]
MOCAtv has been producing an amazing series of short films featuring a number of unique artists including a fair number of street artists and the work that they do. Their latest short features Swoon talking about her Swimming Cities of Serenissima and the Konbit Shelter that she and other artists helped build in Bigones-Leogane, Haiti. […]
Hair styles and particular hair color choices reflect trends not only in fashion and key accessories, but also one’s sense of individual style. With the advent of hair chalk, for example, sold by Urban Outfitters and edgy cosmetic companies, fresh new looks are easy to achieve and relatively inexpensive. Hair color reflecting the color of […]
As odd as it may seem, fast-fashion giant Fast Retailing’s Uniqlo from Japan continues to push digital and new media boundaries that have changed the concept of fashion marketing. From cool screensavers, to their “Lucky Counter” utilizing Twitter to achieve hype and discounted prices, to a clear favorite, the 88 Colors campaign that, like their […]
In the continuing struggle to hang on, Billabong announced yesterday, November 18, 2012, that Paul Naude, Director of Billabong and President of the Americas will stand aside temporarily in order to investigate the possibility of putting forward a proposal for a leveraged buyout of the Company. Billabong has been struggling for some time. As a […]
ENK International announced yesterday, November 15, 2012, that it has been purchased by Advanstar Global, owners of MAGIC, Project, Street, S.L.A.T.E., and Pool. ENK ran shows that often competed with MAGIC, for example, taking place during the same timeframes and nearby locations, including shows such as ENK New York, ENK Vegas, and the Fashion Coterie, […]
The quintessential icon of music, rebellion, and style, Converse, the sneaker brand, has become synonymous with youth culture across a broad range of genres and continents. In the case of this story, and in honor of the new leader in China, Xi Jinping, which may have a significant effect on USA X China relations in […]
Vans has recently had a lot going on, from the ramp-up to surfing’s crowned-jewel events at the Vans Triple Crown of Surfing on the North Shore of Hawaii, to their recent announcements that they’ve sold Pro-tec protective gear to Dye Precision, and entered into a new media partnership with IMG to increase their content coverage. […]