Tag: Sports

WeSC, the Street-Contemporary Fashion Brand from Sweden, Featured Top Activists’ Artists in an Well-Curated Art Show at Robert Bergman Gallery Attracting a Who’s-Who List of Street Artists, Action Sports Industry, and Press

We Are the Superlative Conspiracy (WeSC) is a fast-emerging street fashion apparel brand with collections ranging from denim, dresses, tops, button-downs, jackets, and unique accessories -including designer headphones -which may well be accounted for by their reputation for creative grassroots marketing and branding campaigns. On March 1st, following the opening day of the new street and contemporary fashion trade show Class (see next story for details), WeSC launched an exhibition of the artwork created by the artists from their flock of “We Activists” -someone that is extremely good at what they do (but not necessarily famous) and chosen by WeSC to represent the brand in their own way–in a well-curated art show at Bergamot Station at the Robert Bergman Gallery in Santa Monica, CA.

ISPO Summer Trade Show in Munich Canceled After 35 Years

It doesn’t come as a shock really that ISPO Summer Trade Show, created by the massive marketing and communications company Messe Munchen GmbH in Munich, Germany, announced on March 6th that they would be canceling their summer sports trade show.

Leroy Jenkin’s Continues to Push Trends in New Directions for Progressive Street Fashion with a Mix-up of Woven Shirts, Collegiate-Inspired Jackets, Fitted Caps in Florals Resulting in a Unique Sports Art-Inspired Collection

Ron Upperman from Leroy Jenkins is an inspirational person in progressive street fashion because he comes from a unique crossover background of educational training in animation and fine arts, as well as sports. As an athlete playing baseball all the way through college, not to mention playing basketball and football, his influences, along with his partner, have resulted in making their fashion brand Leroy Jenkins, a stand-out when it comes to overall results.

Action Sports Retailer Trade Show Kicks Off with Runway Fashion Featuring Top Styles from Skate, Surf, Snow, MotoX Industries – Part One

ASR launched Thursday, January 24th with all of the excitement that comes with walking the trade show halls of fashion from the giants of surfing, skateboarding, motocross, and action sports lifestyle. Of course the Volcom area had it usual themes this year including neon green and pink, and Electric Vision next door which was just bought out by Volcom celebrated with a Let It Snow theme and confetti snow everywhere. But interestingly the motocross area continues to expand and provide new energy -all surrounded by Famous Stars & Straps. Check out next week’s stories for more from the show floor.

Urban Lifestyle Profile Report: Skurban, Urban Freeflow, Freestyle Rolling, Fixed Gear: How Urban Culture is Influencing Latest Trends in Sports, Street Fashion, Lifestyles

In the past 2 years, we have had a range of stories about various aspects of the growing influences that urban culture has on the evolution of sports, streetwear, music, and youth culture lifestyles in America -with a ripple effect that’s felt around the world.

Graphic T-shirts: Top Designs and Styles from DIY to Name Brands to Band Merch -Label Networks Takes a Look at What’s Fresh this Summer

Much can be learned about the youth culture marketplace by checking out street trends in t-shirt graphics. In our latest round-up, we deliver fresh images of where things are right now, and the inspiration behind where things are headed next.

Nike Pushes Technology with Introduction of the USB-enabled Sportsband to Track Your Running, Journal it Later and Join a Global Running Community

After the success of the Nike iPod collaboration whereby runners could insert a Nike sensor into the footbed of their (Nike) sneaker and set up a Nike tracking system on their iPod along with “booster” music for that last mile, they’ve taken running to the community level with the Nike Sportsband. Instead of listening to how you’re doing when you’re running, the Sportsband allows you to see how you’re doing with a digital display mechanism.

Burton Sacks The Syndicate Lays-off Marketing People, Providing Yet Another Sign that Action Sports Is Getting Trumped by Other Genres

Ironically, at Label Networks’ prepares for a keynote presentation at the upcoming TELUS Ski and Snowboard Festival at Whistler, BC, organizing fresh new data on snowboarding trends, we heard through Burton-friends and others in the industry such as Transworld Business Online and Fuel TV, that Burton Snowboards laid-off up to 50 people in total last week -including the entire The Syndicate staff which contributed to creative direction for the brand.

X Games Re-Instates Vert Competition After Heat from Pro Skaterboarders BMX Rider-What This Means about The State of Halfpipe Competitions, Including the Youth Olympic Games

Heated talks between ESPN X Games organizers such as Chris Stiepock and professional skateboarders such as Bobby Burnquist, Tony Hawk, and a slew of others (not to mention those flaming message boards on various skate-related sites and blogs) have caused the X Games to continue with its 13-year-tradition of holding a vert (a.k.a. halfpipe) competition for both skateboarding and BMX at the Summer X Games in Los Angeles in July.