Tag: Study

Fall Youth Culture Study Reveals New Spending Patterns, Inspired DIY Trends and Market Opportunities, Plus Sustainability Trends, Fashion, Sneaker Culture, Action Sports, More

Fall_cover_200

Fresh research and analysis released today from Label Networks’ 13th Fall Youth Culture Study reveals where shifts in the youth marketplace and various declines have also created new opportunities across a range of industries, such as fashion, technology, sports, electronics, music, entertainment, non-profits, sustainability issues, among others, based on new consumer insights among 13-25-year-olds across […]

Summer Youth Culture Study 2012—“The Digital Lifestyle” Preps Brands with Fresh Insight on Changes in Social Network Patterns, Ad Preferences, Sponsorship Effectiveness, Technology, Cell Phones, Music Influences, More

Cover_200_new

Today’s youth culture is undoubtedly the most tech-savvy generation in the world–the results of growing-up in a constantly connected world. They are also the demographic that’s pushing change in social network patterns such as branching off from Facebook, to presenting new ideas in cell phone feature preferences, new advertising challenges, and unique sponsorship opportunities. Understanding […]

Top Social Network Attractions and Shifts in Youth Culture Preferences—Fresh Data from Label Networks’ Upcoming “Digital Lifestyle” Summer Youth Culture Study 2012

social networks_200

Label Networks’ Summer Youth Culture Study 2012 is well underway, revealing significant changes in youth culture patterns and preferences when it comes to social networks, new platforms, usage patterns, internet, cell phones, features, and video gaming habits. One of the most remarkable shifts in the last year and more specifically, the last 6 months, is the […]

What’s the Most Important Factor When Buying a Fashion Product?–Fresh Results from Label Networks’ 2012 Spring Youth Culture Study

chart for shopping story_200

Fashion is full of ironies especially when it comes to American youth culture fashion movements. In this story, from our Spring Youth Culture Study 2012, we take a look at how this marketplace has changed their preferences for why they buy what they buy and how this is impacting fashion as a whole.

Youth Culture’s Sourcing of New Music and Bands Correlate with Where Trends Are Headed for Connecting with the Marketplace-Fresh Data

Music_source_200

Given the influence of music on youth culture and their search for sourcing new finds, fresh data from Label Networks’ Spring Youth Culture Study 2011 reveals where the new connections with the marketplace are now happening.

New Signs Identify Next Wave of Social Network Preferences Among Youth Culture–Young Girls Leading the Change

Spring_200

Label Networks’ 11th Annual Spring Youth Culture Study 2011 reveals significant changes in social network preferences, communication, technology, and new media patterns among youth culture.