Data-acquisition is rounding-up for Label Networks’ Summer Youth Culture Study covering latest trends in the Digital Lifestyle, Sponsorship, Advertising, and Lifestyle Influences in Spending, Fashion, Music and More. In this story, we take a look at some of the most significant shifts in preferences in advertising among 13-25-year-olds across the United States. Results will move […]
On May 24, 2012, the International Olympic Committee (IOC) and the United States Olympic Committee (USOC) announced the signing of a new revenue-sharing agreement that will govern the financial relationship between the two parties for two decades, beginning in 2020. While it may seem like an interesting arrangement, it’s apparent that the IOC is in […]
Good luck with this idea, IOC. Recent announcements from the International Olympic Committee to try and limit athlete usage of Facebook and Twitter during the upcoming London Games so as not to impose on sponsors and media coverage rights will be about as challenging as running the 100 meter dash in 9 seconds flat. While […]
It sounds like an old AOL story, but Google, owners of YouTube, have announced that they’re enlisting “Hollywood” to generate more views by creating another 25 hours of programming with topdogs in TV spending a $100 million “seed” money. This is YouTube’s largest spending commitment on content so far. The question is, why? At least […]
TWLOHA, beloved youth culture non-profit, wins $1 million from Chase.To Write Love On Her Arms (TWOLA) is one of youth culture’s most popular non-profits as it deals with people dealing with depression, cutting, suicide, and addition—aspects that until TWLOHA came into being, were often overlooked within this demographic. On December 12, 2011, presented on a […]
We are especially honored to have been asked to present at the Media Innovation Summit taking place November 30-December 2 in Santa Clara, CA, regarding the latest trends and shifting patterns among youth culture and electronic media and entertainment. The roster of speakers is exciting and diverse, ranging from TV and movie executives, to leaders […]
Label Networks’ Fall Youth Culture Study 2011 -Now Available!
On the heels of Hurricane Irene, the event canceled its music festival portion, but got in the surf action with new swells from upcoming Hurricane Katia.
The relationship between the IOC, FIS, and snowboarding industry has always been difficult, but it just got worse.
On the day A&F reports incredible net gains, they’ve also come under fire for offering up money for a celeb to not wear their apparel based on image issues.