Once again, VF Corp’s Outdoor and Action Sports divisions are leading the charge for the mega-conglomerate with revenues up 5% to $3.3 billion and Vans up 16% in North America. The Q3 financials released Monday, October 21, 2013 indicate a strong quarter and changes including a 4-to-1 stock split. “VF is at its best when […]
Retail Round-up: VF’s Q3 Results with Vans Up 16%, Plus Re-launch of Women’s Collection; Adidas Group Unites Adidas and Reebok Under One Management Team
Shanghia’s NeoCha’s Lee Jeans Re-Think Denim Installation Takes Fresh Look at Denim as Sustainable Art Sculpture
Lee jeans is among several denim brands taking a look at sustainability practices when it comes to their manufacturing process. In addition, they commissioned several creatives to also “rethink” denim and inspired several projects that have taken the concept of sustainability and denim into art including sculpture. NeoChaEdge, a creative agency out of Shanghai and […]
VF, Owners of The North Face, Vans, Lee, Timberland Announce Third Quarter Results and Raises Guidance
While many brands continue to struggle in this difficult economy, VF Corp., owners of brands such as Vans, The North Face, Lee, Wrangler, Seven for All Mankind, Timberland, and Eastpak, announced yesterday, October 22, 2012, total revenues increase of 14% for the 3rd quarter. “Having achieved yet another quarter of record revenue, gross margin and […]
Volley, Australia’s Most Beloved Sneakers, Debuts in the USA with Cool New Collection and Kick-off Party Featuring Ben Lee
As soon as Volley launched, UrbanOutfitters.com wanted them. The “Converse” of Australia hits America.
Euro Americana -How European Fashion Players (and Japanese) Do Americana Better than We Do
With Wrangler winning the Swedish Golden Egg award for best advertising, it’s time to take another look at how other countries cop Americana and make it their own.
Planning for the Next $5 Billion: VF Corp Outlines Strategy for Growth and What This Means for Brands Like Vans, The North Face, Lee, John Varvatos, and 7 For All Mankind
Emphasis on their Outdoor and Action Sports categories, and international growth indicate where VF expects their greatest market opportunities lie.
Project Trade Show Review: The Irony of New Heritage, Re-make of Prep, 50’s Denim, and How Americana Has Gone Global
Known as one of America’s best denim lifestyle trade shows, Project attracted best in the industry, with several new brand surprises and old brand reinventions.
Denim: The Size of Market, Which Youth Demographics Are Buying Most, Best Price Points, and Greatest Potential
The recession has taken its toll on many fashion industries, particularly premium denim, however based on in-depth cross-tabs of our youth culture data, certain new markets reveal far more resiliency and growing at targeted price points.
Emo Woodsmen, Skaters, and Art Fans Converge at WeSC’s Show Featuring Artist Clint Peterson, Sponsored by Stereo Skateboarding
WeSC once again hosted a unique event, this time featuring an amazing artist that taps into the whole emo-flapjack trends.
China Denim Market -Surprises in Top Brands, Buying Power, Spending among Youth Market
In Label Networks’ 3rd annual China Youth Culture Study covering 15-30-year-olds across Beijing, Shanghai, and Guangzhou, despite the global economic downturn, there are new markets with great possibilities for fashion brands, particularly denim.