Category: Action Sports

Snow Industries of America Trade Show Reveals That Fresh Trends in Snowboarding and Skiing Apparel and Hardgoods Is Moving Fast In Crossover Directions, Towards Capturing New Consumers

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The annual Snow Industries of America (SIA) trade show in Denver, CO, January 29-30, brought together the industry of snowboarding and skiing, but with an additional boost from outdoor sportswear, athleisure brands, and wearable technology. The lines between industries are forever blurring, and based on demand from a new, DIY youth marketplace, technology is at […]

Kelly Slater, 11-Time World Surf Champion, Adds More to His Sustainability Initiatives with Majority Stake Investment in Firewire

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Just off the heels of announcing the direction of his new, sustainable-driven apparel brand Outerknown, Kelly Slater, the 11-time Association of Surfing Professionals World Champion, has told Slab Magazine, his intentions for buying a majority stake in Firewire, the surfboard brand. Firewire is one of the few surfboard brands in the industry that have been […]

Outdoor Retailer Trade Show Features Refreshing Themes Including Urban and Modern Outdoorsman, Twists on Heritage, and Fashion Representing a New Kind of Buyer

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Story and Photo by Tom Wallace and Kathleen Gasperini Outdoor Retailer at the Salt Lake Palace, UT, is the premiere outdoor trade show in the U.S., which featured 1,036 exhibitors, and an estimated 22,000 attendees over the course of 4 days running from January 20-24, 2015. Key themes this winter included the usual technical outerwear […]

X Games Aspen’s New Queen, and Youngest Ever Gold Medalist Stuns in Snowboarding SuperPipe; Defending Champ in Men’s SuperPipe Rules

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X Games Aspen 2015 wrapped up yesterday, January 25, 2015, with some incredible results. On day 4, the X Games achieved the largest single-day crowd in X Games Winter history with 48,500 fans. The X Games Winter also featured more of a festival-like experience, ramping-up its musical performances throughout the Games and featuring a highlight […]

Agenda Trade Show January 2015 Edition Provides Best Platform for Streetwear and Action Sports, Mix of Heritage and Fresh Twists, Achieving Business and Fun In Unique Style

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Story and Photos by Kathleen Gasperini and Tom Wallace The Agenda Trade Show in Long Beach, CA, January 5-6, 2015, featured inspiring designs, brisk business, and a coming together of the best in action sports-inspired and streetwear fashion, footwear, accessories, and wearable technology. With an industrial theme made of a mix of barrels, pallets, and […]

4th Annual Agenda Emerge Powered by Group Y Highlights Innovation and Creative Brand-Building with Speakers Shepard Fariey, C.R. Steyck III, Mike Ness, Tinker Hatfield, and More

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The 4th Annual Agenda Emerge powered by Group Y held in Long Beach, CA, January 6, 2015, was the biggest conference yet for the action sports and streetwear industries. With a capacity crowd of 825, it was clear that people were interested in hearing how innovation and creativity can produce the most amazing brands, bands, […]

Fashion Trade Show Round-up: Selvedge Run New Berlin Trade Show; Project Brings in Japanese Brands; Pitti Uomo’s Born in the USA

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Fashion trade show season is underway, and after a successful launch at Agenda last week, here’s more of what to expect next in the realm of street, denim, urban contemporary, and youth lifestyles. Selvedge Run When Bread & Butter initially announced that it would be heading to Barcelona for the summer edition in 2015, Maria […]

Teton Gravity Research Gets Strategic Investment from Lonely Planet

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Action sports media house Teton Gravity Research (TGR) has announced that Lonely Planet has taken a strategic stake in the brand that will allow TGR to expand significantly. The investment comes as TGR has doubled in size in recent years becoming one of the top media houses in the action sports and outdoor industries. Following […]

Surf Wrap-Up: Billabong Pipe Masters and Vans Triple Crown of Surfing Won by Julian Wilson; Gabriel Medina Wins World Champ of Surf Title, a First for Brazil; World Surf League Names 2015 Line-up

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The world of professional surfing has come to a close for 2014 with some of the best waves and competition in surfing history. Young guns such as Julian Wilson and Gabriel Medina are stepping-up, replacing surf pros like Mick Fanning and 11 time Association of Surfing Professionals (ASP) Champ Kelly Slater, and making way for […]

Kelly Slater’s Outerknown—Why This Brand Is So Important for Fashion Right Now

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After ending a 23-year relationship with Quiksilver in April this year, Kelly Slater has moved on to create his own lifestyle fashion brand, Outerknown. As we’ve written about before, Outerknown is one of those highly anticipated new brands that’s changing the course fashion for many reasons. First, while surfing is obviously at the heart of […]