International Olympic Committee (IOC) President Thomas Bach announced last week that the time has come for sport to play a greater role as a force for positive change around the world during a speech at the UN headquarters in New York. His remarks were met with broad support from UN Secretary-General Ban Ki-moon and President […]
We are pleased to announce the release of our 15th Annual Spring Youth Culture Study! Thank you to everyone at Label Networks, as well as our freelancers and field team managers, that helped make this Study one of the best in our history. Here’s more: April 14, 2015, Los Angeles, CA— Fresh consumer insight from […]
On April 7, 2015, at the downtown Los Angeles Club Nokia, America’s longest running music tour, the Vans Warped Tour presented by Journey’s, hosted its annual sponsorship summit followed by a kick-off party featuring the diversity of what to expect from this summer’s line-up. Amazing performances were showcased by Bebe Rexha, As It Is, Candy […]
Label Networks’ 15th Annual Spring Youth Culture Study reveals insights into how 13-25-year-olds think and act on a variety of topics ranging from fashion to social networking, lifestyle influences, sneaker culture, spending patterns, influences, and preferences. In this story, we take a look at the results to a specific question regarding changes in shopping patterns […]
And the nominees are… Rock music’s newest and most popular awards show, the Journeys Alternative Press Music Awards, fueled by Monster Energy Drink, has announced this year’s headliners, award categories and nominees, as well as voting information, ticketing, broadcast details, sponsor partnerships and more. The APMAs take place on July 22 at Quicken Loans Arena […]
In a recent collaboration with producer, DJ Diplo, K-Swiss is attempting a new campaign that calls in young entrepreneurs to help them rebuild the brands from design to marketing, advertising, social media promotion, and various creative endeavors. This is another interesting example of figuring out ways to bring in the consumer into the process of […]
Little was known about the fact that Karmaloop, the Boston-based streetwear ecommerce site that everyone strived to replicate or be a part of, was on the verge of bankruptcy. Launched by Greg Selkoe 15 years ago, it became one of the predominate sites for leading-edge streetwear brands. It also showcased Karmaloop TV at various trade […]
JR, the Paris-based steet artist that won a TED Award and has since been continuing to expose at-risk communities around the world through his art, will be debuting his short documentary based on “Les Bosquets” and Potraits of a Generation during the Tribeca Film Festival in April. The music is by Hans Zimmer, Pharrell Williams […]
In their highly anticipated first-ever feature length skateboarding movie called PROPELLER, Vans, the leader in skateboarding footwear, has brought together some of the most important modern skateboarders and legendary pioneers in the industry. Directed by filmmaker Greg Hunt, and based on the teaser, the movie looks to be every bit inspiring and classic as the […]
Converse has launched a new campaign called Made by You that takes a look at 100 sneakers worn by legendary international players in music, arts, and fashion. The idea taps into a new marketing campaign within the DIY spirit of the quintessential youth market shoe and spirit of creating one-of-a-kind kicks. Key shoes featured include […]