By Kathleen Gasperini and Ryley Bane The Burton U.S. Open of Snowboarding is the largest and longest-running snowboarding competition in the world. Last week in Vail, CO, the Open marked its 33rd anniversary and wrapped-up another epic event series with Kelly Clark claiming her 8th U.S. Open title in the Superpipe and Jaime Anderson taking […]
Category: New Media
Girl-Guy Fashion on the Rise, Selfridges Launches AGender Collection
The post-gender generation is in full swing and now fashion labels and retailers are beginning to tap into this societal shift. As we’ve noted over the past 10 years, youth culture today continues to shift away from the strong lines between what is meant for males and what is meant for females towards a more […]
Liberty Fairs Brings Heritage, Modern Renegade, Architectural Patterns, and New Spins on Nature, and Sport-Inspired Lifestyle Fashion Leaders Together
Liberty Fairs fashion trade show is quickly becoming the most progressive gathering of the tribes across a range of inspiring fashion, accessories, footwear, and beauty. The Las Vegas edition from February 16-18, 2015, is part of the Modern Assembly collaboration with other shows including Agenda and Capsule. There were many aspects to the growing popularity […]
Retail Round-up: Etsy Files for IPO, Hopes to Raise $100 Million; Quiksilver Postpones Release of Q1 Earnings Report, Prompts Audit Committee Investigation; American Apparel Workers Form Activist Group to Keep Their Jobs
Etsy, the favorite online retailer for crafted goods, has decided to go public. The company filed with the U.S. Securities and Exchange Commission yesterday, March 4, 2015, and is looking to raise $100 million. According to their filing, Etsy says they have 1.4 million sellers and 19.8 million buyers, with a revenue of $108.7 million. […]
Target Cuts Thousands of Jobs, Pushes Online Initiatives, Moves Towards an Amazon-like Direction
Target lost its cheap chic cache a couple of years ago, especially among youth culture shoppers. As our data has shown, Target used to be an important location for shopping for inexpensive fashion. The masstige collaborations were impressive, and the mix of items for sale including personal electronics, music, and beauty, made Target a fairly […]
Uniqlo to Launch Next Designer Collaboration Collection with Christophe Lemaire, Formerly from Hermes
Uniqlo, the Japanese fast-fashion brand that continues to grow in preferences among youth culture according to our upcoming 15th Annual Spring Youth Culture Study 2015, has announced another high-profile designer collaboration with Christophe Lemaire, formerly from Hermes, and previously Lacoste. The capsule collection of both men and women’s items will launch in the Fall of […]
Olympics Starts Hiring for New Olympic Channel, Initiates Sustainability as Part of Future City Selection Process
The International Olympic Committee Executive Board has moved forward with several initiatives approved from the Olympic Agenda 2020 which was agreed upon during a meeting eight weeks ago in Monaco. First, for the bidding process of host cities, the new Invitation Phase for the 2024 Games is in place which gives interested cities the chance […]
Dunstan Surfwear Re-Launch Illustrates Growth in Niche Surf Brands with Eco-Consciousness
There have been a number of smaller surf brands and retailers that see the gaps and opportunities available since the kingpins of surf, Billabong and Quiksilver, have moved over. From Kelly Slater’s Outerknown, which is a lifestyle brand with surf-inspired roots and sustainability, to the women’s surf-inspired brand Amuse Society, to retailers Saturday Surf in […]
Snow Industries of America Trade Show Reveals That Fresh Trends in Snowboarding and Skiing Apparel and Hardgoods Is Moving Fast In Crossover Directions, Towards Capturing New Consumers
The annual Snow Industries of America (SIA) trade show in Denver, CO, January 29-30, brought together the industry of snowboarding and skiing, but with an additional boost from outdoor sportswear, athleisure brands, and wearable technology. The lines between industries are forever blurring, and based on demand from a new, DIY youth marketplace, technology is at […]
Kelly Slater Takes Sustainability One More Step, with Furniture for Teens
Just after investing in Firewire and sustainable surfboards, and the launch of his sustainably driven apparel brand Outerknown, Kelly Slater has partnered with PBteen to design a sustainably driven furniture collection of 40 pieces for teens due out in April, 2015. “I’m really excited to be working with PBteen on this project,” said Slater. “While […]