Tag: beverages

New Fall Youth Culture Study Reveals Most Effective Advertising and Sponsorship Patterns, Social Networking, Digital Entertainment, Plus Revealing Trends in Action Sports, Music, Beverages, Food, and Automotive

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Label Networks is pleased to announce the release of their 15th Annual Fall Youth Culture Study 2015! Here’s more: September 15, 2015, Los Angeles, CA–Fresh research and analysis released today from Label Networks’ 15th Fall Youth Culture Study 2015 reveals new shifts in what youth markets think is effective advertising and sponsorship patterns that are […]

San Francisco Unanimously Passes Nation’s First Soda Warning Label, Advertising Moratorium, and What this Means for Coca-Cola

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On June 9, 2015, the California Center for Public Health Advocacy was able to push through in San Francisco the nation’s first Soda Warning Label and advertising moratorium on surgary soft drinks. “By requiring a health warning on all sugary drink advertising and restricting marketing of the same on public property, San Francisco has become […]

Surfing Round-up: Kelly Slater Launches Drink Brand Purps; ASP Hires Chief Commercial Officer and Opens NYC Office; Vans US Open of Surf to Kick-off in Huntington Beach

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There’s another new nutrition drink on the market and this time, it’s coming from surfing’s kingpin, Kelly Slater. Called Purps (rhymes with burps), the packaging fonts and website are in purple, illustrating four different sized bottles/shots of beverage choices. Slater is among the brand’s founders, along with scientist Dr. Chris Schaumburg, and designer PM Tenore. […]

Coca-Cola Launches 2nd Lives, Recycling Plastic Bottles Into New “Tools”…with More Plastic

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Coca-Cola continues to try and be green and gain credibility with global youth markets, but their latest campaign called 2nd Lives is a bad idea in numerous ways. The concept of recycling is obviously good, but the real motive is so obviously transparent as to make 2nd Lives look like the biggest greenwashing gimmick to […]

Chipotle Adds Famous Authors’ Stories to Cups and Bags—Cool Marketing Captures Youth Culture Attention

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Marketing genius through changing-up their cups has given Chiptole, which is already quite well known within youth culture as the greenest of fast-food chains, another measure of cred. On May 15th, Chipotle launched their cup collection featuring 2-minute essays by famous writers such as Jonathan Safran Foer, who pitched Chiptole on the idea and the […]

New Youth Culture Consumer Insights Study Reveals Distinct New Lifestyle Directions, Social Network Shifts, Unique Market Trends in Spending, Fashion, Footwear, Music, Communication, Entertainment, Sports

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We are pleased to present our 14th Annual Spring Youth Culture Study 2014! April 9, 2014, Los Angeles, CA— Fresh consumer insight from Label Networks’ 14th Annual Spring Youth Culture Study reveals key findings that leave little doubt that a new generation has come into their own, creating distinctly unique patterns in spending, social networking, […]

Label Networks’ New Youth Study Reveals “Recession Generation” Sparks DIY Subcultures with New Industries, Brands, Influences, Market Trends

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Now Available! Label Networks’ 13th Annual Spring Youth Culture Study! Label Networks’ 13th Annual Spring Youth Culture Study reveals new consumer insights from 13-25-year-olds across the United States—the “Recession Generation”–that’s sparking new DIY subcultures, brands, industries, and market trends in spending patterns, social networking, fashion, footwear, technology, music, sports, entertainment, and more. Youth culture in […]

Coke’s Dancing Vending Machine Connects with Dance Dance Revolution Generation

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Vending machines have a different meaning in many Asian countries than they do here in the United States, often taking on the tasks of supplying far more than basic drinks and fast food needs. But the influences from Japan’s vending machine culture in particular has made its way into cool collaborations in the States in many […]

Fall Youth Culture Study Reveals New Spending Patterns, Inspired DIY Trends and Market Opportunities, Plus Sustainability Trends, Fashion, Sneaker Culture, Action Sports, More

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Fresh research and analysis released today from Label Networks’ 13th Fall Youth Culture Study reveals where shifts in the youth marketplace and various declines have also created new opportunities across a range of industries, such as fashion, technology, sports, electronics, music, entertainment, non-profits, sustainability issues, among others, based on new consumer insights among 13-25-year-olds across […]

Gatorade Continues Its BMX Support and Launches the All Day Session-3-Part Video Series Featuring Nigel Sylvester -First Stop, Miami

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Seeing the streets of different cities through the eyes and skills of top BMX riders give a fresh perspective on the landscape and the sport.