Tag: lifestyle

Incase, Apple-centric Cult Brand for Go-Pro Generation, Bought by Incipio Technologies

Incaseeco200

It’s been clear from the beginning that the designers of the brand Incase targets someone who appreciates the Apple-aesthetic and thinks of their backpacks as an extension of their lifestyles. Instead a loads of straps for carabiners, it’s more important to have departments for one’s tablet, iPhone, or GoPro set-up. It takes into account the […]

New Youth Culture Study Reveals New Lifestyle Directions, Social Network Shifts, Unique Market Trends in Spending, Fashion, Footwear, Music, Communication, Entertainment, Sports

Cover400

We are pleased to announce the release of our 15th Annual Spring Youth Culture Study! Thank you to everyone at Label Networks, as well as our freelancers and field team managers, that helped make this Study one of the best in our history. Here’s more: April 14, 2015, Los Angeles, CA— Fresh consumer insight from […]

Surfer and Artist Kassia Meador Launches Kassia + Surf Featuring The Kit

girlsusrfer200

Kassia Meador has quickly become known as one of the most outspoken advocates for surfing and environmental change among top surfers in Southern California. Just after exhibiting her very cool collection of women’s wetsuits at the new women’s trade show, AXIS, in New York last month, she has announced the launch of her brand KASSIA […]

BREAD & BUTTER BERLIN Announces Fresh Plans for July Edition Including the Modern Urban Lifestyle, Space for Up-and-Coming Brands and Concepts, and Sustainability

bbteaser_200

Bread & Butter is back in action and has announced some innovative new plans or their July 7-9, 2015 show at their usual place, the Berlin-Tempelhof, including the theme Modern Urban Lifestyle. As we’ve been saying for the past few years now, fashion trade shows have to change to keep up with lifestyle shifts in […]

Agenda’s Reed Exhibitions Launches Women’s Fashion Lifestyle Trade Event, AXIS

Axis_Logo

We’re pleased to announce that Reed Exhibitions, owners of Agenda, will be launching a stand-alone women’s fashion lifestyle trade event with cross-category merchandising including branded collections in fashion lifestyle, active lifestyle, swim, beauty and home, and accessories and intimates, called AXIS. Here’s more: LOS ANGELES (September 4, 2014) – Filling an unmet marketplace need for […]

Surf Round-Up: Sustainable Surf Creates Stringer Society; Association of Surfing Professionals Adds Another Tour Sponsor, Pacifico

Stinger_Society-Founding_Member_200

Sustainable Surf has added another layer to improve the surfing lifestyle through sustainability, including protecting our ocean environments. Through a new Kickstarter campaign, they have launched the Stringer Society whereby people can become members to help Sustainable Surf continue to forge a path for the next 100 years of wave sliding. Their goal is to […]

Sustainability X Sneaker Culture: What to Expect Next—Subscribers Only

Sust_Sneak_200

Spending pattern changes among youth culture are redefining the marketplace within fashion, from new influences in brand preferences, to changes in what fits into the lifestyle of a tech-savvy marketplace. Greater access to information and fast-paced changes in communication and social networking patterns have also created new platforms for trends in retail and fashion. When […]

Twitter Takes Flight, Goes Public, and Effects On Youth Culture Markets

Twitter_200

Twitter went public yesterday (TWTR), Wednesday, November 6, 2013, offering 70 million shares at a price of $26 per share raising the IPO value to $14.1 billion. (In comparison, Facebook’s IPO last year was $16 billion.) But today, Thursday, on its first day of trading on the New York Stock Exchange, the stock increased in […]

X Games in Austin, TX To Be Hosted Later, June 5-8, 2014

Austin X Games_200

Today, November 7, 2013, ESPN announced that that the inaugural X Games Austin event dates will shift to June 5-8, 2014. Previously, the X Games was May 15-18. Here’s more: Following a highly competitive bid process during which Austin edged out Chicago, Detroit and Charlotte, N.C., ESPN announced in July that the Texas capital was […]

Dramatic Highlights from the U.S. Open of Surfing Featuring Alejo Muniz, Carissa Moore, Plus Latest from Surf Fashion, Sponsors, and the Scene at Huntington Beach

Vans US Open of Surfing

One of the most popular and prestigious surfing events in the world is the US Open of Surfing, which took place in Huntington Beach (Surf City), CA from July 20-28, 2013 featuring top pro men and women surfers, plus skate and BMX events, street art exhibitions, loads of sponsors, and music with performances from Modest […]