New Balance has decided to enter into the skateboarding sneaker and lifestyle apparel market with their recent announcement of the launch of the New Balance Numeric or NB#. West-coast based Black Box distribution will produce and market the sneaker brand and apparel via skateboarding channels. “New Balance is proud to partner with Black Box on […]
ENK International announced yesterday, November 15, 2012, that it has been purchased by Advanstar Global, owners of MAGIC, Project, Street, S.L.A.T.E., and Pool. ENK ran shows that often competed with MAGIC, for example, taking place during the same timeframes and nearby locations, including shows such as ENK New York, ENK Vegas, and the Fashion Coterie, […]
The quintessential icon of music, rebellion, and style, Converse, the sneaker brand, has become synonymous with youth culture across a broad range of genres and continents. In the case of this story, and in honor of the new leader in China, Xi Jinping, which may have a significant effect on USA X China relations in […]
Parking lot d ’elegance and surf culture came together last month at Deus Ex Machina’s latest soiree in Venice, CA. Known for its eclectic corner location at the intersection of Venice and Lincoln Blvds. the retail flagship has become more of a hang-out for the new generation of greaser retro moto biker-heads and bearded surfers […]
Street art and artists continue to gain notoriety and cred in both the entertainment world and fashion as indicated by the latest developments including the launch of MOCAtv and their Artists in the Streets series, and ongoing collaborations with top designers such as RETNA’s collab with a new collection from Louis Vuitton. Here’s the scoop. […]
While many brands continue to struggle in this difficult economy, VF Corp., owners of brands such as Vans, The North Face, Lee, Wrangler, Seven for All Mankind, Timberland, and Eastpak, announced yesterday, October 22, 2012, total revenues increase of 14% for the 3rd quarter. “Having achieved yet another quarter of record revenue, gross margin and […]
Snowboarding, like Surfing, is going through major transition as reflected by a much weaker snow sports season from last year and lower sales moving into winter 2012-13 due to a difficult economy and the high pricetag of the sports of snowboarding and skiing in general. Burton’s announcement today regarding upcoming changes for the brand provided […]
Levi’s continues its efforts towards sustainability, and like many brands, has been leading the charge in taking an organic look at what shapes the denim and fashion industries. Today, October 16, 2012, they announced their new collection of denim called Waste<Less that basically incorporates post-consumer waste, specifically recycled plastic bottles and trays into 1 pair […]
Two of the top fashion trade shows are making changes for the upcoming season in 2013 that indicate new directions for both. First, Project, which takes place in New York January 21-23 and in Las Vegas February 19-21, 2013, is bringing on a new President, Tommy Fazio. His roll also includes Menswear encompassing what takes […]
When it comes to favorite footwear, the majority of 13-25-year-olds across the United States will name a sneaker brand over a footwear brand which is why understanding sneaker culture, including blogs, is of importance for this marketplace. In this story, we take a look at fresh data from Label Networks’ Fall Youth Culture Study 2012 […]