One of the highlights of the Snow Industries of American (SIA Trade Show, which took place last week in Denver, CO, were the new styles in outerwear, including technical snowboarding gear. Burton Snowboards had two huge announcements, first with their collaboration with L.A.M.B., Gwen Stefani’s brand, and secondly, the launch of a sustainable collection with […]
Story and Photos by Kathleen Gasperini and Tom Wallace Outdoor Retailer Winter Market wrapped up January 25, 2013 with a strong turn-out of winter sports enthusiasts as well as fashion industry leaders looking for the next styles in seasonal jackets, snow pants, yoga apparel, and technical backpacks. While it’s by far the most conservative show […]
Coca-Cola is no stranger to marketing tactics utilizing core streetwear brands, retailers, and events to pump-up their cred-factor to a global youth culture that has far more choices in beverages than ever before, but their latest moves illustrate an even stronger push into niche markets. First, Coca-Cola is a part of a live event to […]
Immigration policy has a great effect on the changing dynamics of today’s youth culture across the United States, not just in terms of legality, but also for future cultural status, personal identity, and lifestyle influences. Overall, 22 of the top 100 metropolitan areas in the U.S. are currently majority-minority. And it’s not going to reverse […]
Label Networks presented to an engaging audience at the Outdoor Retailer trade show on January 24, 2013 in Salt Lake City who came to see the latest results, insights, and forecasts on what’s shaping youth culture markets from a perspective on environmental issues, sustainability, humanitarian concerns, and DIY solutions. In this story, we take a […]
Among several rumors that actually started at Agenda, were that Magic and Project were re-designing their trade show floors and making some significant changes to debut in Las Vegas February 19-21, 2013. One of the major changes will be the elimination of the long-running S.L.A.T.E. area. Once known as the key location for core streetwear […]
X Games Aspen 2013 made history with the largest 4-day crowd attendance ever with 115,000 people including a record-breaking 47,200 on Saturday alone at Buttermilk Mountain in Aspen, CO, January 26, 2013. While the X Games continues to be known as the “alternative Olympics” it also has some interesting snow sports in its competition line-up […]
As the unofficial kick-off to music festival season, Coachella has become one of the preeminent showcases of older bands getting back together and bands that are currently in heavy rotation. Taking place in the hot dessert of Indio, CA, it’s also become a magnet for summer fashion festival goers to show their latest styles. And, […]
On January 17, 2013, the Sundance Film Festival kicked-off in Park City, Utah with several grand events including an opening press conference featuring the founder, Robert Redford, Sundance Institute Director Keri Putnam, and the Sundance Film Festival Director, John Cooper. The 10 days of upcoming films, shorts, and documentaries are sure to challenge and inspire […]
Arguably one of the most leading-edge fashion trade shows in the world, Bread & Butter in Berlin always offers a high dose of innovation and prestige when it comes to what’s taking place in street, urban, and upper urban fashion. Today, January 15, 2013, the show launched with an enormous crowd seeking to discover the […]