The Oasis Water Challenge is one of the most original and educationally fun on-site festival sustainability programs we’ve seen in awhile. At the FYF festival in Los Angeles, along with Global Inheritance, they called upon attendees to do something 99% of them had never done: taste the difference between recycled wastewater, desalinated ocean water, LA […]
FYF Fest x Global Inheritance, Featuring The Oasis, Illustrates How Getting Educated on Recycled Water Can Be Fun and Important at a Music Fest—Especially In California
Southern California Businesses and Organizations Can Now Apply for the 4th Annual Sustainable Business Council Industry Achievement Awards, Plus The Honest Company and Participant Media Among Recipients for 2015
The timeframe is now open for businesses of any size in Southern California to enter the Sustainable Business Council (SBC) Achievement Awards and be recognized as leaders in the region for making an impact. The SBC is a non-profit organization which provides a professional networking and education forum for Southern California businesses and individuals working […]
Toms Partner with Target’s Blake Mycoskie for a Cali-Casual Collection for the Holidays
The latest cause-related collaboration is coming from Toms and Target with their new collaboration on a collection of women’s and men’s apparel, as well as housewares being released on November 16th. Blake Mycoskie has unveiled his latest revelation in a quick video that brings the casual California lifestyle to Target shoppers for all under $50, […]
Fashion Trade Shows Reveal Dichotomy Between Nostalgia Americana and Camo Classics to Beach Boys Infused Kaleidoscope Colors, and In-Between Californication
Vegas fashion trade shows are currently in full swing as the world’s top fashionistas, buyers, exhibitors, media, and celebs have come to America’s biggest shows of the year from February 12-15, 2012 to check out the latest from MAGIC, Project, Workroom, (capsule), S.L.A.T.E., Street, Pool, and others. From our perspective of youth culture trends, we […]
Americana Fashion’s Latest Subculture -Reflections of Past California
A new twist on a retro culture, the latest mash-ups feature pure West Coast vibes. Here’s hot it’s inspiring fashion, footwear, collabs, art and style from this growing movement.
World’s Largest Skateboard Wipe-Out Escalates YouTube Views by More than a Million in a Few Days
The 3,800 pound, 36-foot long beast currently resides in Rob Dydrek’s warehouse, but it’ll be out again soon.
Dress Right Featuring Hellz Bellz, Converse, Orthodox, and Han Cholo Provide Sneak-Peak at Fresh Fashion, Accessories, and Footwear at California Market Center
Winter fashion never looked so good if you happen to be wearing something from Dress Right, LA%uFFFDs street and contemporary fashion event series.
Designers & Agents in Los Angeles Fashion District Attracts Top Denim Labels Contemporary Designers with Crowd that Indicates West Coast is Leading Trends in Many Aspects of Cutting-edge Fashion
Designers & Agents is a show that takes place in what’s called Fashion Corner in downtown Los Angeles between 9th Street and South Los Angeles St. at the intersection of several buildings including the New Mart, Cooper Building, Lady Liberty, and California Mart–all filled with designer showrooms and contemporary brands ranging from top denim labels, to eco-friendly fashion, footwear, and accessories. Each season, Designers & Agents show takes over the 8th floor of the Cooper Building with a clean and inspiring presentation of select brands from nearby showrooms that come to showcase their collections that has over the years, attracted buyers from around the world.