Tag: Events

H&M Named as Official Olympic Apparel Brand for Swedish Athletes for 2014 Sochi Games and 2016 Rio de Janeiro

HM_200

It’s always an honor to be named as the official apparel brand of a country’s Olympic team. H&M announced today, April 17, 2013, that it will be the official brand for the Swedish athletes for the Winter Olympics  and Paralympics in Sochi 2014, and the Summer Olympics and Paralympics in Rio de Janeiro 2016. The […]

Volcom’s Moves to Increased Sustainability, Launching Environmental Profit and Loss, and Volcom Pipe Pro, Raises the Bar for Action Sports Lifestyle Brands

volcom_200

Often a leader in the marketplace of action sports and lifestyle brands, the next step of the Volcom journey includes progressive plans to incorporate an Environmental Profit and Loss (EP&L) policy with their parent company Kering. On April 8, 2013, Volcom announced yet another new feature to their brand amid the transition to a new […]

Vans Warped Tour 2013 Kick-Off Event Features Summer’s Eclectic Music Mix, New Sponsor Programs, Eco Initiatives, and “Best Day Ever” Theme

Kevin_200

The VANS WARPED TOUR, America’s premier music and lifestyle festival now in its 19th year, kicked-off highlights for what to expect this summer at their official press conference and kick-off bash at Club Nokia in downtown Los Angeles March 28, 2013. If the event was any indication, this tour will once again be the premiere […]

Agenda’s On a Roll: New Hire Vanessa Chiu with Plans to Capture the Women’s Market

Vanessa_200

AGENDA Trade Show has added yet another element to their expansion plans, with the announcement today, April 1, 2013, of hiring on Vanessa Chiu, the former Insight Marketing Manager, as Director of Women’s Sales and Marketing. Chiu joins AGENDA on the heels of the announcement that the show will be expanding its reach to include […]

World’s Biggest Heavy Metal Tour Rockstar Energy Drink Mayhem Fest Announces Headliners Rob Zombie, Five Finger Death Punch—What This Means for Metal Music and Summer Tour Season

Lead_200

In a thunderous display of monster metal madness, the Rockstar Mayhem Fest announced their band line-up yesterday, March 18, 2013, at the Whiskey-a-Go-Go on Sunset Blvd., Hollywood, starting with a procession of motorcycles headed-up by the Hell’s Angels. Musicians, hot chicks on bikes, and hired Harleys rolled-up to the red carpet to greet a mad-packed […]

Kelly Clark and Shaun White Win Golds at Burton U.S. Open of Snowboarding—Major Success in Vail, CO for Industry’s Most Prestigious

2013_USOpen_Mens_200

Undeniably, the Burton U.S. Open of Snowboarding is the most prestigious event in the sport snowboarding, attracting the top pros from around the world, media attention, and this time, due to a new location from Stratton Mountain, VT, to the mega-resort of Vail, CO, more fans than ever before in the event’s 31 year-long history. […]

X Games Wraps with Shaun White Capturing First 6-Peat in Snowboard History, Kelly Clark 3-Peats, and Record Attendance in Aspen

girl_200

X Games Aspen 2013 made history with the largest 4-day crowd attendance ever with 115,000 people including a record-breaking 47,200 on Saturday alone at Buttermilk Mountain in Aspen, CO, January 26, 2013. While the X Games continues to be known as the “alternative Olympics” it also has some interesting snow sports in its competition line-up […]

Bread & Butter Launches Big Time Theme in Berlin, Plus Fresh Changes for July Trade Show

BBB_Entrance_Hall_200

Arguably one of the most leading-edge fashion trade shows in the world, Bread & Butter in Berlin always offers a high dose of innovation and prestige when it comes to what’s taking place in street, urban, and upper urban fashion. Today, January 15, 2013, the show launched with an enormous crowd seeking to discover the […]

Street Art Culture’s Latest: Kofie’s First Book; Space Invader Invades Paris

kd-book_1_200

Augustine Kofie has released his first book. Best described in his own words as a “catalogue-ish type direct breakdown of very select studio works spanning 12 years of my art career.” The book, called Select Exhibition Works 2001 – 2012, will surely be a big hit in art circles around the world as Kofie has […]

Agenda’s 10 Year Anniversary Comes with News of Joining Reed Exhibitions, Creators of Shows Like New York Comic Con

Dues_200

As Agenda fashion trade show approaches, January 4-5 in Long Beach, CA, for their 10th year, they have big news about new partnership: Agenda has joined Reed Exhibitions, the creators of such shows as New York Comic Con, ReedPOP, and hundreds of other events they have created around the world. Stay tuned for live reports […]